Archive2012

Doyle promoted at MCCP

Shane Doyle to planning director at MCCP, the planning agency run by Kay McCarthy. Doyle will lead insight development for strategy, innovation and communications planning on such brands as Heineken, National Cancer Screening Service (BreastCheck and CervicalCheck), Kepak, Irish Ferries, Red Bull and Muller. Doyle joined MCCP two years ago, having spent three years as […]

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Taylor counts down switch for Sky

On the same day as Katie Taylor confirmed her decision to remain amateur, Sky announced that the Bray boxer is the satcaster’s ambassador for the digital switchover campaign. With the switchover going ahead next Wednesday, Sky is reminding analogue viewers who have yet to switch to digital they have little time left. Taylor said today […]

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Ben Frow to leave TV3

TV3 director of programming Ben Frow is returning to the UK and plans to leave the company at the end of the year. Frow, who joined TV3 in 2007, spearheaded the transformation of TV3 from an acquisitions-led channel to a distinctive Irish broadcaster. Among the shows he is credited with launching are The Apprentice, Come […]

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TV3 to show Savile documentary

TV3 is to show ITV’s Exposure documentary into sexual abuse allegations against Sir Jimmy Savile tomorrow night. British police are now investigating claims made against the former Top of the Pops and Jim”ll Fix It presenter spanning six decades. The number of his likely victims is said to have risen to 60 over the weekend, […]

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Ryan honoured at radio awards

2FM presenter Gerry Ryan was posthumously inducted into the hall of fame of Irish radio broadcasting at the Phonographic Performance Ireland (PPI) Radio Awards presented at a gala dinner in the Lyrath Estate Hotel in Kilkenny. The three other radio presenters who were inducted into this year’s hall of fame were Ronan O’Rahilly of Radio […]

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Cheese ads exempted by BAI

The Broadcasting Authority of Ireland (BAI) today announced the outcomes of a public consultation undertaken on the rules to be applied to the advertising of high fat, salt and sugar (HFSS) food and drink to children. The rules will come into effect next July and will apply to all radio and TV broadcasters in the […]

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Entries sought for research awards

The Marketing Society is calling on agencies to enter its fourth annual Research Excellence awards. This year’s closing date for entries is Wednesday, November 7. The awards ceremony will be held as part of the society’s Christmas lunch in the Shelbourne Hotel on December 14. Awards sponsors include MCCP, Fieldwork Future, The Grafton Suite, Empathy […]

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Newstalk backs breast cancer month

Newstalk is in the pink this October as it joins Centra, Boots, Esso and Curves in support of the Irish Cancer Society (ICS) Breast Cancer Awareness Month. The station is showing its support for the Action Breast Cancer programme which provides information and support services to thousands of women across Ireland. Newstalk has come on […]

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TV3 teams up with CNN for US presidential election coverage

TV3 is partnering with CNN for its coverage of this year’s US presidential campaign. CNN correspondents will provide daily reports from the hustings, starting in the mornings with Ireland AM and continuing with the News at 5.30pm and Tonight with Vincent Browne. Coverage starts at 2am tomorrow morning with uninterrupted live coverage of the vice-presidential […]

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Irish Times explains ‘Why’ tonight

The Irish Times is to launch a new advertising campaign on RTE One television at 9.15 tonight. Created by Cawley NeaTBWA, the ads will run for six months across TV, cinema, press, digital and outdoor. They are built around the theme ‘The story of why’ and feature 60-second and 30-second TV and cinema spots. The […]

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Carat to debate future of TV

Redefining TV is the topic of an industry seminar to be hosted by Carat in the Aviva Stadium soon. While traditional TV viewing still dominates the sitting room in Irish homes, content is increasingly made available across multiple platforms. There is a need to explore  the challenges facing broadcasters and advertisers. The seminar, which will […]

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Speakers named for MII conference

Brand Ireland is the theme of the Marketing Institute’s 33rd national marketing conference being held in the Four Seasons hotel on November 7. The conference will be chaired by Newstalk’s Shane Coleman (centre) pictured above with Geoff Lyons, Irish Independent and Tom Trainor, Marketing Institute. Speakers include Lorraine Twohill, Google; Oliver Loomes, Diageo; Tom Adams, […]

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Ni Dháthlaoi gets new Liberty job

Annette Ni Dháthlaoi has been appointed to the new position of head of marketing at US-owned Liberty Insurance. Ni Dháthlaoi (pictured centre) has considerable marketing experience. Her most recent position was as head of insight at Kerry Foods, where she was responsible for identifying sources of future commercial growth by gaining consumer insight for the […]

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