ArchiveApril, 2015

Aer Lingus signs up as Irish rugby’s airline

Aer Lingus has been announced as the official airline of the Ireland rugby team as part of a three year deal with the IRFU. No fee was disclosed. The partnership sees the airline link up with the national team, which is now third in the World Rugby rankings after back-to-back RBS 6 Nations Championship wins […]

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TXFM recognised for its support of Irish music

Communicorp’s rock music station TXFM has won the IMRO independent radio award for its commitment to supporting Irish music creators. The award was presented by Sean Donnegan, director of broadcasting and online at IMRO to Paul Lynch, financial controller of TXFM at the Independent Broadcasters of Ireland (IBI) annual conference. TXFM broadcasts rock and indie […]

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Majekodunmi leaves DDFH&B for job in Ethiopia

DDFH&B strategic planner Jess Majekodunmi is leaving the agency next month to take up a position as insight manager with the Nike Foundation’s The Girl Effect. A former marketing manager with the Plan Ireland overseas charity, she was awarded the gold medal for securing first place in DIT’s post graduate diploma course in advertising and […]

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Samsung bus shelters double as mobile chargers

It’s a ‘first world problem’ we’re all familiar with in recent times, being out and about with a dwindling phone battery and nowhere to recharge it. For the next few weeks Samsung are providing a solution by turning bus shelters into phone chargers. The Japanese electronics giant along with Starcom, Source OOH, Delite and Clear […]

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Expert Hardware agrees key deal with Fair City

RTÉ and Expert Hardware have announced a three-year sponsorship deal which sees the unveiling of the Carrigstown Expert Hardware store on the set of Fair City on RTE One. Fair City is rated the top soap on Irish TV, watched by an average of nearly 500,000 viewers four times a week at 8pm on Tuesdays, Wednesdays, […]

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Barcelona coolest European city for Irish tourists

The city of Barcelona in Spain has been voted the coolest city in Europe, a poll for Estrella Damm, a Barcelona beer brand, claims. The Catalan capital famous for its architecture and football team led by Lionel Messi got a 35 per cent “cool” ranking from a sample of “over 100 Irish people” when asked […]

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Cawley replaces Conlon at IAPI

Tanya Cawley is the new business development and event manager at the Institute of Advertising Practitioners in Ireland (IAPI) in place of Aisling Conlon, who is moving to London to become head of business with the Institute of Practitioners in Advertising (IPA). Cawley is no stranger to adland having served as festival manager for the Sharks […]

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Ad execs face scrutiny from students

A panel of six young people from the industry will form a panel to be ‘grilled’ by an audience of marketing and advertising students from various colleges in Dublin and a number of juniors working in the business as part of the Institute of Advertising Practitioners in Ireland’s (IAPI) Big Grill. The event takes place […]

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20 Questions… Keith McCormack, 98FM

Keith McCormack is chief executive of 98FM. He joined the music station last year from Fáilte Ireland where he worked for over six years, most recently as director of Visit Dublin and national head of events. He was a board member of the St Patrick’s Festival for over five years. He also worked in marketing […]

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Troy takes strategic role at MCCP

Kathy Troy has been promoted to strategy director at MCCP, the planning agency run by Kay McCarthy. A highly-rated analyst, Troy heads up the agency’s Trendstream product, which informs future brand innovation and positioning. She also leads on agency brand and communication strategy for An Post, Tesco, Communicorp, Electric Ireland and Muller. A graduate of […]

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Bleakley explores Wild Atlantic Way route on UTV

Christine Bleakley will set out on a trip along the west coast of Ireland in a new series premiering on UTV Ireland tomorrow night at 8pm. Wild Ireland is a six-part series in which Bleakley meets a host of characters, while discovering coastline and landscape, as she drives, climbs, hikes, kayaks and swims her way along […]

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Rothco throws confetti at same sex marriage

  As the nation prepares to vote in next month’s referendum on whether or not Ireland should legalise same-sex marriage, various agencies are undertaking campaigns. Jamie White’s Youth Nation rolled out a viral with staff talking to camera about their sexuality and why most young people in Ireland believe marriage equality to be a God-given […]

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DMG Media sales team earns IAB cert

DMG Media Ireland, formerly Associated Newspapers Ireland, has become the first fully IAB certified digital sales team in the country. IAB’s chief executive Suzanne McElligott says the certification is recognised worldwide. Candidates must review comprehensive study guides, attend support tutorial and undertake an assessment in an independent test centre.  

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