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Deadline looms for Marketing Institute’s AIMs

Entry is now open for the All Ireland Marketing Awards 2020. Now in its 14th year, the AIM Awards showcase achievements in Irish marketing across a series of categories and is organised by the Marketing Institute. These ‘Oscars’ for marketing performance are centered on the strategic value of marketing as a driver of business success. […]

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Lion King a roaring success in Irish cinemas

For the third year in a row, the most popular in cinemas in the Republic last year was a story propelled by powerful musical content – Disney’s The Lion King, taking over €6.5 million at the box office. It follows on from Mamma Mia – Here We Go Again in 2018 and Beauty and the […]

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Dervan gets new CMO role at National Lottery

Paul Dervan has been appointed by Premier Lotteries Ireland as the chief marketing officer (CMO) for the National Lottery. The newly-created role will see Dervan take charge of all marketing activity, including brand development and effectiveness, in which he is a specialist. The lottery’s marketing manager Michael Hayes will report into Dervan. Dervan (above centre) […]

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JYSK to open seven new stores soon

Following the opening of its first five Irish stores in 2019, Danish home retail brand JYSK plans to open seven more stores in the first half of 2020. The next two stores will open in Waterford at the end of February and in Limerick in late March. JYSK has its sights set on opening outlets […]

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Gordon report points to marketing’s disconnect

Former Glanbia Consumer Foods chief executive Colin Gordon has produced a new report with B&A director Ian McShane highlighting the shortcomings of accountability in Irish marketing and asks a series of probing questions. Gordon says a problem in defining what marketing means has seen media agencies and clients moving in opposing directions. A serious disconnect […]

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Marketing Society Future Council to recruit

Following their Christmas event ‘How to Crack Christmas 2.0’, the Marketing Society Future Council are to recruit four new members for 2020. The invite to apply is open to anyone working in Irish marketing  for up to five years. Volunteering with the council  gives members a chance to expand their professional network by attending industry […]

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Boots opens new Dublin city store

For the past 23 years, Boots has become synonymous in the minds of Irish consumers with health and beauty. Now the British pharmacy chain has marked a new chapter by opening a store on Dawson Street in Dublin city. The store will introduce new brands, innovative experiences and access to expert advice in pharmacy in […]

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Guinness gives Kerry pub goers a festive lift

Hollywood actor Chris O’Dowd has surprised pub goers in Kerry by offering them a lift to local bars. Social Spin is a pilot initiative supported by Guinness and the Vintners Federation of Ireland (VFI) providing car transport to and from local pubs in North and South Kerry with 70 volunteer drivers showing up every day […]

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Coke’s Christmas campaign up and running

Coca-Cola Ireland’s Christmas campaign kicked off with its annual Christmas Truck Tour launched in the RDS in Dublin. From there, it continued to further seven locations across the island of Ireland. Now in its ninth year, the tour sees the return of the brand’s Christmas merchandise cart, with all proceeds donated to charity partner, St […]

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Gift voucher users face new rules

From now on, businesses in Ireland will need to review the terms and conditions of the gift vouchers they sell to comply with new rules under the Consumer Protection (Gift Vouchers) Act 2019. The Competition and Consumer Protection Commission (CCPC) has guidelines to help understand how the new laws may impact on current gift voucher […]

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Compass to cater for Happy Pear fans

Caterers Compass Group Ireland (CGI) has agreed a partnership with The Happy Pear which sees the roll-out of plant-based dining across locations across business and industry workplaces in the CGI network. Founded in Greystones, Co Wicklow in 2004 by twins David and Stephen Flynn, The Happy Pear brand promotes natural, healthy eating. The partnership sees […]

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Dublin Zoo’s Emma Kiernan top marketer

Emma Kiernan, marketing manager, Dublin Zoo, was named as the Marketer of the Year (MotY)at an industry lunch for her work in helping develop Ireland’s top family attraction and not-for-profit organisation which welcomes over 1.2 million visitors a year. As the person responsible for driving revenue, she rolled out The Zoo TV series now in […]

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Howard for Marketing Society Christmas lunch

Irish novelist, journalist and comedy writer Paul Howard will be the guest entertainment act at the Marketing Society Christmas lunch. Howard is undoubtedly best known for creating the cult character, Ross O’Carroll-Kelly, a fictional rugby jock whose exploits have been the subject of 19 novels and two other books that sold over 1.5 million copies. […]

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