The call for entries for this year’s Marketer of the Year (MotY) award has been made. The criteria for entering the competition, launched by Marketing.ie in 1993, apply to Ireland’s top marketers with a proven track record – persons who have achieved outstanding brand success through strategic direction, innovation and creative and effective communications. Entry […]
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Enterprise Ireland poses 12 Brexit questions
Enterprise Ireland has 12 ‘Brexit Essential’ questions to help exporters further prepare and take action ahead of the UK’s impending withdrawal from the EU. After discussions with Irish business, The Brexit Essentials campaign highlights key questions and documentation that businesses need to address to trade successfully with the UK after October 31st. Since the UK […]
Jan Gooding to speak at Marketing Society
Diversity activist and former Aviva global marketing director Jan Gooding will address Marketing Society members on the value of developing inclusive brands at a breakfast in September. Gooding chairs PamCo, the body which oversees audience measurement for the published media industry. She also chairs the British LGBT equality charity Stonewall. Gooding’s worked with BT, British […]
Call made for marketer responses to salary study
Marketing recruitment specialists Alternatives remind marketers to complete entries for the annual salary and sentiment survey conducted in association with the Marketing Institute. The survey, now in its sixth year, is a key reference for marketing and digital professionals for salary and benefits benchmarking and a barometer for sentiment and engagement. In last year’s survey, […]
Porsche helps drive tourists to Ireland
Tourism Ireland in Germany has unveiled a new promotion created in tandem with Porsche. The video is a promotion for Porsche but also for Donegal and the Wild Atlantic Way as it features scenery and landmarks like Fanad Lighthouse and Sliabh Liag. A team from Porsche filmed in Donegal to showcase the Wild Atlantic Way […]
Dublin Mint coins it for Apollo 11 moon landing
The Dublin Mint Office has produced two limited edition coin and ingot sets to celebrate the 50th anniversary of the Apollo 11 moon landing, which took place on July 20 1969. The sets feature designs celebrating one of the most historic achievements in modern history. The coins and ingots were produced by the US Mint and […]
Sand sculpture promotes golf up North
A giant sand sculpture created by a group of award-winning sand artists called Sand in Your Eyes has appeared on Downhill Strand. It is part of Tourism Ireland’s latest promotion to shine a spotlight on the North around the world ahead of the 148th Open at Royal Portrush. A group of talented sand artists created […]
Dutch influencers pass baton around Ireland
Tourism Ireland in the Netherlands has kicked off a new initiative to attract more Dutch visitors to the country. Called a ‘blogger relay’, it involves a programme of visits by popular international bloggers and social influencers to help create an ongoing ‘buzz’ and conversation on social media in the Netherlands about the island of Ireland. […]
In-flight search on for top Dublin experiences
Are you an expert in the best things to see and do in Dublin? InflightFlix International has launched a nationwide search to find 100 great experiences to inspire airline passengers flying to Dublin to visit, stay longer and return. From restaurants, to places to stay and family fun, the search is on for standout experiences […]
Emirates to reduce single-use plastic on board
Emirates has made a network-wide commitment to reduce single-use plastics on board its aircraft. As of the start of June, eco-friendly paper straws have been introduced and all Emirates flights will soon be plastic straw-free. As well as plastic straws, plastic swizzle sticks and stirrers will also be replaced with eco-friendly alternatives by the end […]
Marketing Institute launches career framework
The Marketing Institute of Ireland (MII) has a new competency framework for the profession aimed at supporting the continued professional development of marketers. The Marketer Pathways Competency Framework follows a talks with the profession, which showed that marketers’ careers are being held back by a poor framework guiding their development. The framework follows a plea […]
Kellogg commits €150k to food help programme
Kellogg is renewing its commitment to provide food for children and families in need in Ireland. A key part of the food giant’s help in feeding people in need is working the likes of Community Foundation Ireland to fund breakfast clubs in Irish schools. Kellogg donated over €150,000 in the last three years and aims […]
JYSK to open three more Irish stores this summer
Following the opening of its first Irish store in Naas in April, Danish home retail brand JYSK plans to open three more stores in Ireland this summer. The new stores will be in Drogheda, Navan and Portlaoise, opening in July and August. Earlier this year, JYSK revealed that it aims to open 15 stores across […]