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The Public House to handle INM creative

Independent News & Media (INM) has appointed The Public House to handle its creative advertising after a three-way pitch. The agency will work on the the Irish Independent, Sunday Independent and independent.ie. The remit for the agency includes brand strategy, positioning and communications with the roll out of a campaign later this year. Based near […]

Mirror Media, publisher of the Irish Mirror, Dublin Live, RSVP Magazine and Cork Beo, has formally changed its name to Reach in Ireland. The publisher’s UK parent company rebranded to Reach in May last year after acquiring Northern & Shell-owned titles Daily Express, Daily Star and OK! Magazine but the timing was not seen to […]

Naomi Staff has been appointed managing director at Core Research. Staff has over 11 years experience in market research, meaning she has great knowledge and insight across a wide range of industries. She also has specific expertise in the finance, alcohol, telecoms and social sectors. Her appointment will be effective from the start of November. […]

Nicky Crichton heads up the newly-named consumer and digital division at Drury Porter Novelli called Amplify@Drury PN. In a statement, the Omnicom-owned PR agency said the rebrand reflects the company’s current areas of expertise, which include content production, consumer PR, experiential, influencer outreach, digital and social media strategy. The agency has agreed a strategic partnership […]

As Storm Lorenzo heads for Ireland, BBDO Dublin has picked a Spotify playlist to help soothe pets. When storm warnings hit, all kinds of preparations are made. Mars-owned Pedigree knows that some dogs become very nervous and vulnerable during a storm. They also know that there are some simple practical steps people can take to […]

Disney’s live-action remake of The Lion King has overtaken Avengers: End Game to become highest-grossing film of 2019 in the Republic of Ireland taking €6.44 million at the box office. The remake has accounted for around one million cinema trips since its release in mid-July. The movie, which split film critics, is now the fourth […]

Emily Pittman has been appointed by as vice president and general manager for Unilever Ireland. Based in Citywest in Dublin, Pittman will be responsible for growing Unilever’s business in Ireland and will lead the Irish sales and marketing team, reporting to Sebastian Munden, Unilever’s European vice president and the group’s UK and Ireland general manager. […]

Following its recent rebrand to An Post Insurance, An Post’s insurer subsidiary has released a new identity and messaging with a national advertising campaign. Over the next five weeks, one new 30-second and two new 20-second TV commercials will air on RTE, TV3, Sky and select VoD channels. Created by JWT Folk, the campaign theme […]

Remington and Manchester United Football Club have teamed up to launch branded merchandise. A new venture for Remington, the range includes grooming and hair styling products in club colours and with the Man United crest. The electric shavers, beard trimmers, hairdryers, clippers and stylers can be bought online and from Irish electrical retailers. To mark […]

Boys+Girls has been shortlisted for agency of the year in the prestigious Shots awards. Now in its eight year, Shots celebrates the best creative work from agencies around the world. Boys + Girls are up against adland heavyweights Adam & Eve DDB, BBH, Lucky Generals and Virtue Worldwide. The awards will take place in London […]

Bank of Ireland and TBWA\Dublin are to go their separate ways as the bank explores options in relation to its creative agency roster. The bank continues to use Oliver as its in-house agency, along with other local agencies. However, industry sources have indicated to Marketing.ie that TBWA\Dublin is no longer part of the bank’s agency […]

Irish director Stevie Russell has joined the roster of Dublin production company Red Rage. Russell is a previous winner of the Cannes young directors academy and has worked at home and abroad developing a portfolio of commercials, music video and film work. He has directed commercials for Heineken’s Orchard Thieves, Ford, Tourism Ireland, Danone and […]

Events agency Cogs & Marvel has appointed Aisling McCabe as strategy director to the team at its Dublin-based office for Europe, the Middle East and Africa (EMEA). McCabe has experience working with international clients and brands and the plan is for her to lend her strategic nous to strengthen the business and expand the agency’s […]