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Mystery murder show live in Dublin

Whodunit fans of CSI:Miami and CSI:New York will be happy to learn that an interactive version of the popular TV crime series is running at the Ambassador theatre in Dublin from this weekend until December. Visitors aged ten and over to CSI: The Experience can ‘investigate’ a crime scene for €18 or try and solve […]

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Novel initiative to help Ireland's fiction writers

Stinging Fly publisher and editor Declan Meade has put a call out to advertising copywriters and other creatives of a similar bent who are in the early stages of a novel and feel they could benefit from a relationship of similar-motivated people. Meade plans to form a group of no more than ten writers under […]

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High hopes for idle choppers

Writing in Initiative’s Insight bi-weekly update, Simon Hughes asked that with helicopter ownership in Ireland more than tripling since 2000 and the economic downturn forcing people to rethink flying costs, are we going to see hundreds of helicopters lying idle? Hughes said the choppers could make money if they were deployed for advertising. An article […]

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PR firms labelled "lazy" by photographer

A former Irish Times staff photographer has criticised PR firms and has called them “lazy” in their use of scantily-clad models for photocalls. Speaking on Liveline on RTE Radio 1 today, Tom Lawlor was commenting on a listener’s call who phoned in to Joe Duffy to complain about celebrity chef Neven Maguire posing with a […]

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Google now worth $100 billion

Google’s brand value is now put at $100 billion and its worth jumped by 16 per cent in the last 12 months making it the world’s most recognised and valued brand for the third year in a row, Millward Brown’s BrandZ report shows. Microsoft was second on $76.2bn, up eight per cent on 2008, followed […]

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2FM's Boyzone send-up "foul and offensive"

A segment aired on the Colm and Jim-Jim Breakfast Show on 2FM in May where actors parodied Boyzone singers Ronan Keating and Stephen Gately featured foul and offensive language, the Broadcasting Complaints Commission (BCC) has ruled. The sketch was about how best to deal with the problem of an itchy groin after waxing. The BCI […]

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To pee or not to pee at the movies

RunPee.com is a website which tells cinemagoers the best time in a movie to go to the toilet. The site provides details on when the action or romance wanes and prepares you to take that much-needed break. It tells you how long you’ve got and even fills you in on what you missed. The concept […]

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Quinn backs Late Late

The Quinn group owned by businessman Sean Quinn is to sponsor The Late Late Show when it returns to RTE 1 Television at 9.30pm on Friday, September 4, with new host Ryan Tubridy. Now entering its 47th season, the Late Late is billed as the world’s longest-running chat show. In a statement today, Gerry McGuinness, […]

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Celtic-Arsenal first leg on TV3

TV3 will show the first leg of the Uefa Champions League play-off between Glasgow Celtic and Arsenal at Celtic Park on Tuesday, August 18th, kicking off at 7.45pm and with Matt Cooper as anchor. Former Arsenal defender Martin Keown and Tony Cascarino, who played up front for Celtic, will provide the studio analysis. Former Arsenal […]

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Welcome to the Marketing blog!

As our regular readers will know, Marketing Magazine has been established in the world of print for almost two decades. The blog is our entry into the world of social online media, and we’re very much looking forward to connecting with old friends and making new ones. This is our first post of many, covering […]

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Jacksons to launch MJ merchandise

The estate of Michael Jackson is seeking to create exclusive merchandising deals for MJ-related products such as clothes and stuffed toys. The estate has applied to a California judge for the rights so as to avoid other people trying to exploits MJ’s popularity with unlicensed products

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Slatterys hopes to score with Man United

Slattery Communications, the PR and sports sponsorship agency run by Padraig Slattery, has pulled off a major coup by winning the rights to represent Manchester United’s commercial interests in Ireland. Agencies like Platinum One, run by Fintan Drury, have handled projects for Man United but the Slatterys deal provides exclusive access to Old Trafford while […]

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Press takes aim at posters

They say desperate times require desperate measures, so it’s interesting to see the National Newspapers of Ireland (NNI) having a shot at outdoor. In a series of half page ads in The Sunday Times in recent weeks, the NNI has tried to undermine the value of posters compared to the impact of press. The ad’s […]

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