Some 61 per cent of Irish media consumers are concerned about what is real and what is fake on the internet, findings from the latest Reuters Digital News Report indicate. It represents an increase of four percentage points on last year, when 57 per cent of Irish respondents to the international study said they were […]
Blog RSS feed for this section
Cosc’s new ads highlight sexual violence
An interactive digital out of home (DOOH) campaign from Cosc – The National Office for the Prevention of Domestic, Sexual and Gender-based Violence – is highlighting the prevalence of excuses used by Irish people for sexual harassment and sexual violence. ‘No Excuses’ uses a real-time social media feed to post comments from Twitter over the […]
ICAD bells ring loud for Boys+Girls
Boys+Girls was the big agency winner at the 2019 ICAD Awards presented at a gala event in the Guinness Storehouse going home with one gold, two silver and eight bronze. Škoda Ireland, which Boys+Girls handles, won the client award. Publicis won two silver and four bronze, The Public House one gold and five bronze, while […]
Rory Sutherland to speak at TAM’s October lunch
Ogilvy Group vice chairman and consumer behavioural expert Rory Sutherland returns to Dublin in October to address guests at a TAM Ireland lunch in the Aviva Stadium on Friday, October 4. Sutherland regularly draws big audiences to his entertaining talks as he shares insights and observations which many marketers find memorable. Sutherland has been a […]
Wolfgang lands yet more SEO gongs
Wolfgang Digital won the best SEO agency title at Search Engine Land’s Landy Awards in Seattle. The Landy Awards recognise the best search marketing work from around the globe and are judged by the highest echelons of the search marketing industry. Wolfgang’s work with the Digital Marketing Institute picked up the best SEO campaign for enterprise gong. […]
Kellogg commits €150k to food help programme
Kellogg is renewing its commitment to provide food for children and families in need in Ireland. A key part of the food giant’s help in feeding people in need is working the likes of Community Foundation Ireland to fund breakfast clubs in Irish schools. Kellogg donated over €150,000 in the last three years and aims […]
JYSK to open three more Irish stores this summer
Following the opening of its first Irish store in Naas in April, Danish home retail brand JYSK plans to open three more stores in Ireland this summer. The new stores will be in Drogheda, Navan and Portlaoise, opening in July and August. Earlier this year, JYSK revealed that it aims to open 15 stores across […]
Bank of Ireland backs Newstalk business show
Newstalk has announced Bank of Ireland as the new sponsor of the talk station’s flagship weekend business show, Down to Business, for a year. Hosted by Insomnia co-founder Bobby Kerr, the show focuses on Irish business. Kerr talks to entrepreneurs and risk takers, to get their insights into the opportunities and challenges they face and […]
Boys+Girls takes different tack with Bushmills
Boys + Girls have unveiled their new global work for Bushmills which marks the launch of a new brand platform and campaign aimed at transforming consumer perceptions about the brand. Titled ‘Discover Different’, with a sentiment dedicated to those that are not afraid to go their own way, the ads speak to people’s curiosity in […]
Pieta House’s Darkness into Light story shared
Accenture Interactive’s Rothco have created a short online film for Electric Ireland to promote its involvement in the Darkness into Light charity walk. The film explores the story of a couple who turned a deeply tragic personal event into a worldwide movement for hope. Directed by Zak Razvi, the short documentary follows the story of […]
Eddie Rocket’s fired up by vegan burger
American-themed diner chain Eddie Rocket’s is cutting out the bull with its new vegan burger. The Beyond Burger is 100 per cent vegan, right down to the bun and cheese. The Beyond Burger is produced by US company, Beyond Meat, which is part of the global drive for plant-based foods. The launch coincides with Eddie […]
Tayto to throw Coppers party for 65th birthday
Ireland’s iconic crisp brand Tayto will celebrate 65 years on the market with an exclusive party in Coppers next week. On Friday 14th June between 7-10pm, Copper Face Jacks will close its doors and host an exclusive party. The party will be a charity fundraiser with proceeds from the sale of the €10 ticket going […]
Thinkhouse and TCD to produce youth report
Youth marketing agency Thinkhouse is collaborating with the Centre for Digital Business at Trinity College Dublin (TCD) to deliver ‘Future-Proofing Marketing – The Youth Perspective’ report on the future development of marketing. The report, which will be launched in the autumn, investigates youth attitudes and behaviours to marketing and advertising. Topics to be investigated by the study […]
