Volume 22 No.7 September 2011
With budgets slashed and revenue down, RTE is under major pressure to maintain premier broadcasting services. Glen Killane, head of TV, explains why the new schedule can keep the national broadcaster out in front while agencies give their verdict on RTE's latest package
As media agencies prepare to join their creative counterparts at this year’s Sharks awards in Kinsale for the first time, Breandán O Broin looks at the festival and considers why British adman John Hegarty has dubbed the great adland event "the Glastonbury of award shows"
Just how loyal are Irish shoppers in supporting home grocery brands over imported foods? A new study by Bord Bia shows Irish consumers will buy Irish – but on their terms. John Fanning looks at the factors influencing today's grocery buys and why Irish brands lose out