Blog RSS feed for this section

Turner to speak at NewsBrands event

Denise Turner, insight director at the British UK marketing body for news brands, NewsWorks, will be the guest speaker at NewsBrands Ireland’s ‘Power of News Brands’ breakfast seminar in The Morrison Hotel on Tuesday, October 22. Turner will talk about why advertisers are missing out on customers and profit by under-investing in news publishing. Using […]

Read more

Advance Pitstop now BestDrive by Continental

Car servicing company Advance Pitstop has been rebranded as BestDrive by Continental. The name change forms a €2.5 million investment in the Irish business by parent company Continental AG. The rebrand will see an upgrade to customer facilities available in the 29 branches across Ireland, as the company positions itself for expansion and market growth. […]

Read more

Smash to tackle adland’s mental health issues

The Institute of Advertising Practitioners in Ireland (IAPI) and The Advertising Benevolent Society (TABS) have launched the first wellbeing programme of its kind for the advertising industry in Ireland. The programme, called Smash, will provide a variety of mental health supports and practical services, exclusively to IAPI’s two thousand members. TABS traditionally supported marketers through […]

Read more

Visitor centres to see 10 per cent drop

While last year was a record year for Irish tourism with the 22.6 million visitors to key attractions in Ireland contributing €489m in revenues to the Irish economy, this year is due to experience a 10 per cent fall in revenue, the chairman of the Association of Visitor Experiences and Attractions (AVEA) Paul Carty (above) […]

Read more

Today FM rolls out new weekend voices

Today FM has a new line up of voices to its weekend schedule. Broadcaster and sports personality Anna Geary will join Declan Pierce to co-host a new show called Pumped up Kicks (Saturdays, 2-6pm) as from this Saturday. The show will bring listeners the most up-to-date sports results from home and abroad, with player and […]

Read more

The Public House to handle INM creative

Independent News & Media (INM) has appointed The Public House to handle its creative advertising after a three-way pitch. The agency will work on the the Irish Independent, Sunday Independent and independent.ie. The remit for the agency includes brand strategy, positioning and communications with the roll out of a campaign later this year. Based near […]

Read more

Mirror Media now trades as Reach

Mirror Media, publisher of the Irish Mirror, Dublin Live, RSVP Magazine and Cork Beo, has formally changed its name to Reach in Ireland. The publisher’s UK parent company rebranded to Reach in May last year after acquiring Northern & Shell-owned titles Daily Express, Daily Star and OK! Magazine  but the timing was not seen to […]

Read more

Staff to head up Core Research

Naomi Staff has been appointed managing director at Core Research. Staff has over 11 years experience in market research, meaning she has great knowledge and insight across a wide range of industries. She also has specific expertise in the finance, alcohol, telecoms and social sectors. Her appointment will be effective from the start of November. […]

Read more

Crichton leads rebranded unit at Drury PN

Nicky Crichton heads up the newly-named consumer and digital division at Drury Porter Novelli called Amplify@Drury PN. In a statement, the Omnicom-owned PR agency said the rebrand reflects the company’s current areas of expertise, which include content production, consumer PR, experiential, influencer outreach, digital and social media strategy. The agency has agreed a strategic partnership […]

Read more

Pedigree’s playlist to sooth storm-hit pets

As Storm Lorenzo heads for Ireland, BBDO Dublin has picked a Spotify playlist to help soothe pets. When storm warnings hit, all kinds of preparations are made. Mars-owned Pedigree knows that some dogs become very nervous and vulnerable during a storm. They also know that there are some simple practical steps people can take to […]

Read more

Lion King Ireland’s top movie earner

Disney’s live-action remake of The Lion King has overtaken Avengers: End Game to become highest-grossing film of 2019 in the Republic of Ireland taking €6.44 million at the box office. The remake has accounted for around one million cinema trips since its release in mid-July. The movie, which split film critics, is now the fourth […]

Read more

Pittman to head up Unilever Ireland

Emily Pittman has been appointed by as vice president and general manager for Unilever Ireland. Based in Citywest in Dublin, Pittman will be responsible for growing Unilever’s business in Ireland and will lead the Irish sales and marketing team, reporting to Sebastian Munden, Unilever’s European vice president and the group’s UK and Ireland general manager. […]

Read more

An Post Insurance delivers new ads

Following its recent rebrand to An Post Insurance, An Post’s insurer subsidiary has released a new identity and messaging with a national advertising campaign. Over the next five weeks, one new 30-second and two new 20-second TV commercials will air on RTE, TV3, Sky and select VoD channels. Created by JWT Folk, the campaign theme […]

Read more

Privacy Policy | Cookies Policy