Editions Archives: March 2015

Epsilon Rebranding

Why Epsilon demands attention

Global brands are taking notice of Epsilon, Michael Cullen writes Epsilon? What’s it all about? A sign in the agency’s boardroom tries to explain: “We make connections that bond people to brands”. Owner holding company Alliance Data Services (ADS) is quoted on the NYSE top 500. Online visitors to Epsilon’s website may explore in different […]

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John Fanning in Gleesons

John Fanning on a book about mindfulness

John Fanning reviews a book which extols the virtues of mindfulness     Being a sceptic of faddy enthusiasms emanating from techie El Dorados like Silicon Valley or Silicon Dock, David Gelles’s Mindful Work was approached with some trepidation. But I was reassured by the author’s credentials: a journalist whose career began with the Financial Times […]

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