With the Irish summer in full swing, RTE Radio 1’s Sunday Miscellany shares the story of Mark Leslie – Ireland’s Seal Whisperer. Leslie is the founder of Martello Media, the company which produced many of Ireland’s best known interpretative centres including the Easter 1916 Commemoration in the GPO and the visitor centre at the Cliffs […]
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Folk pushes SME offer for Vodafone
Vodafone and Folk VML have launched a new business campaign targeted at small and medium enterprises (SMEs) with rugby stars and Irish comedian Killian Sundermann (above). The campaign is titled ‘Your Business Can Change the Game’. The ads aim to build awareness of Vodafone’s digital services, including cybersecurity and cloud solutions. At the heart of […]
Wafer and Davies to serve on Effies jury
The European Association of Communications Agencies (EACA) and Effie Awards Europe have announced the grand jury for this year’s Effie Awards Europe competition which includes Diageo Ireland’s Grainne Wafer (pictured) and TBWA’s Neal Davies. The jury will select the grand Effie winner, the most effective marketing campaign of the year. Wafer is currently global category […]
Giles quits as expert on Off the Ball
Former Republic of Ireland and Leeds United midfielder John Giles, whom it was said “could land a ball on a penny”, is to retire from punditry at the age of 84, after 23 years with Off The Ball and almost three decades with Newstalk. Giles’ tenure with the Thursday nights’ sports show makes him the […]
PR business worth €1.9bn study shows
Ireland’s public relations and communications sector now contributes an estimated €1.9 billion to the economy, which is a 60 per cent jump on the €1.2bn in 2019, the latest annual Public Relations Institute of Ireland (PRII) census indicates. The triennial survey by Amárach Research points to the size, shape, and direction of the business in […]
Just Eat OOH urges coming out for Pride
Food delivery brand Just Eat is running out of home (OOH) ads asking everyone to come out for Pride now in its second year with a campaign created by Core. For the second year running, the link-up with Outhouse is again aimed at raising funds for LGBTQ+ services. Pride 2025 also includes a live event […]
Murphy for Connelly as deputy MD
Jimmy Murphy has joined US agency network Connelly Partners as deputy managing director at its Dublin office. A respected advertising leader, Murphy has over 25 years of industry experience in adland. He will work alongside managing director Vaunnie McDermott. His early career included roles at Arks and Cawley Nea (now TBWA). He later held shareholding […]
Guinness ‘Island’ creator Frank Sheerin dies
Frank Sheerin, former creative director of Arks Advertising, has died. His major claim to fame during an auspicious career was writing the award-winning Guinness ‘Island’ TV commercial in 1977. Marketing.ie readers voted it Ireland’s ‘Ad of the Century’ in 1999. He also wrote the Harp ‘Sally O’Brien’ commercial with the famous line “and the way […]
Heineken teases with Orchard Thieves’ ads
Orchard Thieves, Heineken’s cider brand, has a new campaign, ‘Be More Fox’, to mark its tenth year on the Irish market. The ads are targeted young adults who “embrace their inner fox” by making the most of life’s social occasions. At a time when ‘living life to the fullest’ often comes with a rulebook, the […]
Irish agencies score at Cannes Lions
Irish agencies were among the award winners at the Cannes Lions Festival of Creativity 2025. Dentsu, Droga5 Dublin, Folk VML, Publicis Dublin and Thinkhouse won awards and were shortlisted. Publicis Dublin, Thinkhouse and Dentsu Red Star managed to take home three silver and two bronze Lions for Heineken’s ‘Pub Succession’. The out of home, brand […]
Tenth Man goes with Kneecap stunt
Dublin-born creative agency The Tenth Man lit up central London with a projection stunt in support of Kneecap and the right to free artistic expression. The projection appeared across three Camden’s Electric Ballroom, the site of the band’s original performance that triggered the investigation as well as County Hall at Southbank and The Strand in […]
Harris PR launches second bursary
The second year of the Harris PR diversity, equality and inclusion (DEI) bursary has been launched in partnership with the Public Relations Institute of Ireland (PRII) and Open Doors Ireland (ODI). The initiative encourages people from all walks of life and under-represented groups of society to apply for an opportunity to take steps towards a […]
Fierce Mild wins LIF contest for Sky ad
Fierce Mild, an independent Irish non-alcoholic specialty beer brand, has been named as the first winner of the Taste of TV fund, a collaboration between Love Irish Food (LIF) and Sky Media launched earlier this year. The €50,000 fund helps LIF members grow their business through a sponsored TV advertising campaign, along with the creation […]
