Valerie Rice on how Ireland’s grocery market has reacted to changing consumer demands since the Covid-19 crisis struck Great food retail has always been about inspiring and exciting consumers in-store. As a former Superquinn executive, it was something that kept me awake at night: creating theatre, bakery aromas, strong displays and winning tastings. However, since […]
Editions Archives: September 2020
Field says it’s time to reset media
Fiona Field argues that given the current mediascape, adland needs to reimagine how parts of the schedule come together Harry Crane may still have a decent fan base online. For those not familiar with Crane, he was the guy who was firmly stationed in a darkened ad agency basement who presented as the media guru, […]
Need to take a new look at race
Andrew Campbell-Edie explains why Irish marketers and media need to have a vision on race and that ignorance is no excuse As a black man “really from” London, but now living and working here, this is my top tip for doing business outside Ireland: enjoying a ‘sambo’ at lunchtime is totally off the menu. A […]
