Bernie Keogh starts a New Year column by looking at what US psychologist Carl Rogers can teach Irish marketers about finding a fulfilling career New Year is typically a time of reflection and goal setting. Add to that living through an on-going pandemic and many of us are left wondering if we are really living […]
Editions Archives: January 2022
Ireland: reasons to be cheerful
John Fanning gives Mark Henry’s account of Ireland a century after the Treaty paved the way for a new nation a ringing endorsement Mark Henry will be a familiar name to many Marketing.ie readers from his strategic work with Tourism Ireland, but he may well become a household name after the publication of his impressive […]
Three trends for 2022
Aoife Murphy says New Year resolutions can be distracting. It is because they demand immediate and often drastic change We all know sudden, unplanned change is doomed to fail. That is why when it comes to managing your brands and its communications we should step into the new year with optimism but view it […]