Articles Archive

Phelim O'Leary

Insights Revisited

Insights Revisited

Share with friends:
Read more
kevin Rafter

Landslide win for debates

TV3 battled bravely to compete with RTE in its election coverage but in the end the national broadcaster’s might saw it win out at the weekend count, Kevin Rafter writes

Share with friends:
Read more
how voters decided vs 2007

Spinning for Ireland

James MacCarthy-Morrogh on why the recent general election provided plenty of answers

Share with friends:
Read more
Colm Carey

Jury out on social

A study of social media points to its popularity rather than its sales marketing role

Share with friends:
Read more
ENTERPRISE SUPPORT

Ready to Roll

Ready to Roll

Share with friends:
Read more

Anonymous Aroma

Anonymous Aroma

Share with friends:
Read more
social media

Digital Dividends

Digital Dividends

Share with friends:
Read more
Tourism Ireland: Facebook Market Breakdown

Growing Ireland’s tourism conversation

Brian Harte and Mark Henry explain the management of Ireland’s global tourism conversation

Share with friends:
Read more
Kathy O'Meara

Movies in a morass

As teen movies dominate multiplex screens the future does not look bright for serious filmgoers

Share with friends:
Read more
John Fanning

Ads with oomph factor

John Fanning on why the latest book on Britain’s most effective ads is essential reading

Share with friends:
Read more
CREATIVE PROWESS

Frozen Assets

Insight, excite. Irish International boss Ian Young spoke to Michael Cullen about where marketing ranks in business, the need for a pitch protocol and, of course, new efforts in putting the word out there about delivering on consumer understanding and enthusiasm

Share with friends:
Read more
Luke Abbott

Social Contacts

Luke Abbott raises some points about the relevance to marketers of the various social networks

Share with friends:
Read more
Neil Douglas

All About Perception

Neil Douglas on why marketers should be aware that perception is reality when it comes to brands

Share with friends:
Read more

Privacy Policy | Cookies Policy