ArchiveSeptember, 2022

IAPI names four judges for Eurobest

Four Irish judges have been nominated by IAPI to judge this year’s Eurobest awards. The line-up consists of 102  industry experts from across Europe who honour excellence and set the European benchmark for creativity. Karl Waters (pictured on extreme left), creative partner, Folk Wunderman Thompson, will sit on the social and influencer jury. The other […]

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Sky extends F1 rights to 2029

Sky has announced an extension to its broadcast rights with Formula 1, cementing Sky as the official broadcaster of the sport. Sky UK & Ireland will remain the exclusive home of F1 until 2029, having first agreed a deal in 2012. From next year, Sky viewers will get more analysis from J Martin Brundle, Jensen […]

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Tayto Park rebrands as Emerald Park

The owners of Tayto Park in Kilbrew, Co Meath are not to proceed with a new brand title sponsor but instead will go with a new brand identity using the name Emerald Park from the start of next year. The theme park, with its zoo and rollercoasters, was opened by businessman Ray Coyle in 2010. […]

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One in four shopping for Christmas

Despite the cost-of-living crisis and rising inflation rates, new research indicates that 24 per cent of people in Ireland have already started their Christmas shopping and almost three in four – 73 per cent – of shoppers plan on spending more or the same as they did last Christmas, a survey for Talon Ireland out […]

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BBDO’s branded metaverse in for Lovies

BBDO Dublin has been named a finalist for best experimental metaverse in the 12th Annual Lovie Awards. The agency is also eligible to win a Lovie People’s Choice Award, which is voted online by fans across the globe. From now until Thursday, October 6, Irish voters can show their support and spread the message about […]

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Wallace to front for DS Automobiles

DS Automobiles Ireland have signed up architect and TV presenter Hugh Wallace as their new brand ambassador. Wallace is a director of architectural and interior design firm Douglas Wallace, which he co-founded in 1982. He is a member of the Royal Institute of Architects in Ireland (RIAI) and is a past president of the Institute […]

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Tesco Ireland marks 25 years with ad

To mark 25 years in business, Tesco Ireland is highlighting its relationships with local suppliers and farming families in its latest ad campaign, marking ‘25 years of little helps’. The TV ad has suppliers over the past 25 years, including Country Crest fresh produce, McCann Orchards and Certified Irish Angus Producers Group, whose members supply  […]

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Local Ireland welcomes zero VAT

Local Ireland, the association representing 32 weekly paid-for newspapers around the country, has welcomed today’s decision by the Minister for Finance Paschal Donohoe (above) to remove VAT on newspapers. President of Local Ireland Declan McGuire described the minister’s move in his Budget address as being “a very important move for news publishers”. “Zero per cent […]

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Elevate marks 21st with promotions

PR agency Elevate is now celebrating 21 years in business. To mark the milestone, Elevate has announced a new leadership set-up with Claire Feely promoted to deputy managing director and Catherine O’Connor to senior account director. Founder Emma Kelly remains on as managing director, leading a team of nine driven by consumer insights and trends. […]

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Welsh appointed CD at Connelly Partners

Eoin Welsh has been appointed creative director of independent creative agency Connelly Partners Dublin. He is part of the Boston-based group’s global creative team, led by chief creative officer Alyssa Toro. A native of Dublin, Welsh has worked in South Africa for the last 30 years at Ogilvy, TBWA and Havas Worldwide where he was […]

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Vodafone gets BrandShout call

Mobile phone brand Vodafone tops the latest BrandShout ad recall survey for September, moving up from second place in August. German discounter Lidl was in second place. Sharing third place in the latest survey were McDonald’s and Sky, moving up from seventh and ninth place respectively. Aldi was fifth while Guinness dropped two places to […]

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MotY deadline extended by a week

The deadline for submissions for this year’s Marketer of the Year (MotY) award has been extended to 5pm next Thursday, September 29th. Since 1993, Marketing.ie has saluted Ireland’s top marketers, who have managed to create winning strategies for their brands – individuals with vision, drive and exceptional strategic and leadership qualities. The winner will be […]

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Hughes to chair ASAI board

Former DDFH&B group chief executive Miriam Hughes has been named as the new chairperson of the Advertising Standards Authority for Ireland (ASAI), the self-regulatory body responsible for promoting high standards of marketing communications nationally. Hughes replaces IAB boss Suzanne McElligott, who had been acting as interim chair. McElligott intends to remain on the ASAI board. […]

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