Marketing RSS feed for this section

Ireland’s nation brand value up 26 per cent

Ireland’s nation brand continues to be one of the fastest-growing in the world, rising by 26 per cent in value year on year to US$538 billion, the latest Brand Finance Nation Brands report shows. Jumping six places in the ranking, Ireland has broken into the top 30 – at 27 – growing faster than the […]

Read more

Fanning to help judge Ultimate Marketer award

                UCD marketing communications and branding lecturer John Fanning is one of three new judges who will help select the winner of the Ultimate Marketer award, a special industry prize to mark the 25th anniversary of the Marketer of the Year. Fanning is joined by marketers Michelle Spillane […]

Read more

Cork on red alert as rebrand kicks off

Some of Cork’s landmark buildings, including City Hall, County Hall, Port of Cork, UCC, CIT’s City Centre Hub on Grand Parade, The Capitol and One Albert Quay, are turning red this week to mark the launch of a new brand to promote Cork. The ‘We are Cork’ brand will market the city and county as […]

Read more

Top names proposed for Ultimate Marketer award

Every year, since 1993, there’s only been one winner. But now Marketing.ie is looking for Ireland’s top marketer over the last 25 years. To help celebrate the silver jubilee of Marketer of the Year™ readers are invited to name the person who they believe – through the use of strategy, innovation, and impactful communications – has achieved […]

Read more

New Dublin-Lisbon daily flights next year

Portuguese airline TAP is to launch a new double daily service between Dublin and Lisbon from next April. The new route will bring additional choice for passengers travelling between Dublin and Lisbon and will also offer convenient onward connectivity to South America and other locations via TAP’s global network. Lisbon, pictured above, is one of Europe’s […]

Read more

Just Eat diners set to have a field day at EP

Electric Picnic festival-goers can indulge in a Just Eat online food delivery and collection and a new selection of menus as EP’s restaurant partner. With Ireland’s top music festival being staged in Stradbally, Co Laois, this weekend, festival-goers can plan what will fuel them over the few days with sweet, savoury and spicy options on […]

Read more

Limerick appoints M&C Saatchi for major rebrand

British agency M&C Saatchi has been chosen following a competitive pitch to create a rebrand for Limerick. In a statement, Limerick City & County Council (LCCC) said the rebrand is designed to help tell the positive Limerick story nationally and internationally, increase local and foreign investment and encourage more people to live, work and visit […]

Read more

Dublin Airport to get new direct flight to Dallas

American Airlines is to operate a new Dublin-Dallas Fort Worth summer flights service from next June. The daily service will be Ireland’s first direct flight to Dallas, which is the US’s largest hub for connecting traffic. It will improve connectivity from Ireland to Texas and also to a large number of onward destinations in the US […]

Read more

Paddy Power ‘hears confessions’ for Pope’s visit

Betting firm Paddy Power has erected a giant drive-thru confession box to “help the people of Ireland repent decades of sins in seconds” ahead of the Pope’s visit this weekend. PP have built the 13-metre-wide x 12m high x 26m high structure near the Phoenix Park in Dublin, where crowds of up to half a […]

Read more

Škoda in driving seat for Pope Francis’s visit

Škoda Ireland will be the official car partner to the World Meeting of Families 2018 and the Papal visit later this month. When Pope Francis touches down in Dublin on the morning of Saturday week, he will be transported to Áras an Uachtaráin in a Škoda Rapid. Three identical vehicles, each fitted with unique identification […]

Read more

Cork, Galway and Dublin get friendly nod

Three Irish cities – Cork, Galway and Dublin – have made it into the world’s top 10 friendliest cities in the annual reader survey of US magazine Condé Nast Traveler. Cork is in third position, Galway is at number five, with Dublin coming in eighth place. Every year,  the magazine asks its readers to decide on their favourite […]

Read more

Maktus provides some laughs with Irish souvenirs

Maktus is a new gift and souvenir store offering consumers Irish-themed mugs, cushions, prints, coasters and amusing greeting cards. Located in Dublin’s George’s Street Arcade, the online store sells products and designs which cannot be found anywhere else.  The store’s interior and soundtrack reflects the brand slogan ‘Liking Different’. “In a world of multinationals it’s a rare […]

Read more

Last straw becomes Ikea’s new corporate policy

Ikea stores in Ireland and Britain are to remove all single-use plastic straws from its product range and restaurants by the start of October as part of an ongoing drive to make a positive impact on the planet.  The move is the first in a series of steps the Swedish company is taking towards its […]

Read more

Privacy Policy | Cookies Policy