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Virgin announces new season schedule

Virgin Media Television (VMTV) has announced details of its new season schedule, with an improved version of Virgin Media Play streaming app for mobile, tablet or smart TV as home to content from September 2. Available live or on demand, viewers can restart content and watch  VMTV channels in-app and stream shows minutes after being […]

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Boys+Girls devises new pitch for Now

Ever wondered how to stay ahead of the curve, catch all the best shows, and witness the biggest sporting moments? Now, Sky’s streaming service that provides viewers with flexible subscriptions, has unveiled a brand refresh with the tagline ‘Now You Know.’ Building on its established reputation for being “full of fun, extra easy and brilliantly […]

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Sky Sports+ to be rolled out soon

Subscribers to Sky Sports in Ireland will soon have access to more live streams and a new channel at no extra cost. Integrated into Sky TV, streaming service Now, and a new mobile app, Sky Sports+ will make it easier for fans to browse, discover and watch sport. With the capability to stream up to […]

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Study highlights notice paid to TV ads

A study by Amplified Intelligence, Red C Research and TAM Ireland on the attention paid to ads broadcast on linear television and video on demand (VoD) concludes that 62 per cent of Irish viewers engage regularly with commercial and ads on TV increase likelihood to buy by 30 per cent. Dr Karen Nelson-Field, CEO and […]

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RTÉ expenses report provokes outcry

A news report on the front page of The Irish Times at the weekend outlining the expenses claimed by senior RTÉ executives has provoked a strong reaction from a number of marketing and media executives. In a post published on the LinkedIn social media platform, Ciarán Norris, who is the global agency lead on the […]

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RTÉ to cover 19 weeks of GAA

RTÉ coverage of this year’s GAA hurling and football championships will see 19 weeks of games in an effort to avoid any repeat of the GAAGo controversy around the number of paid-for and free-to-air games last season. RTÉ and the GAA came in for strong criticism for showing high profile games behind a paywall. Half […]

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Nilan now VMTV’s programme boss

Anthony Nilan has been appointed by Virgin Media Television (VMTV) as its director of programming in place of Bill Malone who left the broadcaster in December 2022 to pursue other business interests. Nilan has held several roles at VMTV since joining almost a decade ago. He worked in commissioning and, more recently, as head of […]

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Netflix and Prime joint lead streamers

A report by the JustWatch streaming guide shows that Netflix and Amazon’s Prime Video accounted for over half of Ireland’s streaming market with the two each having a 27 per cent share in the final quarter of 2023. Disney was next in line with a 21 per cent stake, followed by Paramount on nine per […]

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Murphy to head commercial at Virgin TV

Virgin Media Television (VMTV) has appointed Sarah Murphy as director of commercial. She joined the broadcaster three years ago as investment lead and last year became head of strategy, trading and insights. She was previously with Dentsu where she worked as group trading director and group broadcast director over a period of eight years. Before […]

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Late Late Toy Show again top draw

The Late Late Toy Show under new host Patrick Kielty hit the number one spot again last year out performing all other TV shows in 2023, the annual TAM Ireland/Nielsen Media list of top 50 most popular shows indicates. The Rugby World Cup kept the nation enthralled with almost 1.4 million viewing the Ireland-New Zealand […]

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Connelly rolls out new 123.ie message

Connelly Partners have been busy creating hot summer beaches in midwinter Dublin, climbing hills in Howth and leaving the lights on in Baldoyle. It’s all part of 123.ie’s new campaign, about to launch across TV, VOD, radio and digital. It’s the sequel to the Remember/Forget campaign, which positioned 123.ie’s service and products as so good, […]

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RTÉ Player records biggest year yet

After a year which could be described as an annus horribilis for the national broadcaster, 2023 turned out to be the best year yet for the RTÉ Player with the free live and on-demand streaming service on track to deliver a record 100 million streams, 35 million streaming hours and reaching 1.8 million unique users […]

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Premier Sports set to return to UK

Premier Sports (PS) will return to the UK early next year subject to competition approval having agreed to take back control of the business which was recently sold to the Swedish-owned Viaplay Group of TV, streaming and radio channels. PS content will continue to be delivered on Sky and Virgin. Streaming customers can continue to […]

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