ArchiveOctober, 2021

Harrington Ireland’s most prized athlete

Olympic gold medallist boxer Kellie Harrington has been named Ireland’s most marketable athlete. Harrington is one of five female athletes named in the top six, alongside Solheim Cup star Leona Maguire, Paralympic gold medallist Ellen Keane, Grand National winner Rachael Blackmore and boxer Katie Taylor, as revealed by Onside and Marketing Institute Ireland. The only […]

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Ciaran Cunningham leaves Carat

Carat chief executive Ciaran Cunningham has left the Dentsu-owned agency. It is not known if he has taken a job elsewhere or if he plans to join a rival agency. Cunningham first joined Carat as a client director in 1998. He became the agency’s managing director in 2007 before being promoted to CEO in 2011. […]

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Derek Doyle joins ASAI’s complaints committee

The Advertising Standards Authority for Ireland (ASAI) has appointed Derek Doyle to its complaints committee. Doyle is executive production director at Boys + Girls and has almost 30 years’ advertising experience, on both the agency and post production sides of the business. He previously spent eight years as Ogilvy’s head of broadcast and AV production. […]

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St Vincent’s Private wins sustainability test

St Vincent’s Private Hospital in Dublin boasts the best sustainability reputation in Ireland, the latest Reptrak index conducted by The Reputations Agency and Reptrak shows. Credit Unions, An Post, Bord Bia and Mater Private Network made up the other top five positions. It is the ninth annual study of sustainability reputations in Ireland, ranking 100 […]

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Marquis takes over from Gregory at Ogilvy

  Kyle Marquis has taken charge at Ogilvy as managing partner following the departure of Jane Gregory to take on a global role at the Education Tech learning software group. Marquis was recently involved in Along Came a Spider and prior to that was client and operations director at Eightytwenty, which Ogilvy acquired from founder […]

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MII and Onside to debate sponsorship

Marketing Institute Ireland (MII) and John Trainor’s agency Onside will again combine to host the sixth ‘Who Won Sponsorship?’ series later this month. Spend on sponsorship in Ireland this year is expected to amount to   €182 million. The event will explore the summer’s UEFA Euros, the Olympics and Paralympic Games, with learnings from stakeholders. Peter […]

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Nóirín Hegarty named new Times editor

Nóirín Hegarty has been appointed Ireland editor of The Times and The Sunday Times and will join the paper next month. Reporting to London-based Emma Tucker, editor of The Sunday Times, and John Witherow, editor of The Times, she will be responsible for editing both titles in Ireland and leading the newsroom’s move to digital-first […]

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Wolfgang aims to double staff and revenues

Wolfgang Digital plans to double headcount from 60 to 120 and double revenues to €10 million over the next three years, through a programme of continued internationalisation. The agency run by Alan Coleman was named Google’s number one search partner and shopping partner in EMEA, a status which pushed its global revenues to €1 million […]

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BCI campaigns for facts about breast cancer

This week sees the launch of an integrated and heavyweight awareness campaign called #MakeTime2Check by Breast Cancer Ireland (BCI) to mark Breast Cancer Awareness Month. The campaign which coincides with the 10th anniversary of Ireland’s leading breast cancer charity, involves on-street and experiential activations developed by Verve. The Verve work drives awareness around the eight […]

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Core says almost half of renters aged 35-54

A report by Core shows that of those renting in Ireland 46 per cent are aged between 35 and 54 and 55 per cent are couples with and without children, despite the wide assumption that renters are young single adults. The average renter’s age has been rising as the lack of purchasable properties keeps a […]

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Beko to salute GAA club champions

Beko and Leinster GAA have launched a new award aimed at highlighting the work carried out by clubs in the province. People are asked to nominate a club member to have a chance of winning €1,000 worth of gear. The 2021 Beko Club Champion aims to reward and celebrate GAA club heroes who go above […]

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Lidl tops latest BrandShout poll

German discounter Lidl topped the BrandShout Omnipoll telesurvey for September. The ad recall survey, which is conducted by Ipsos MRBI for Marketing.ie, is based on interviews with a new national panel of 1,000 adults in Ireland every fortnight. Lidl moved up from joint second place with main rival Aldi in August and replaced Vodafone in […]

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McShane steps down from daily role at B&A

Ian McShane has stood down from his normal day-to-day role as executive chairman at Behaviour & Attitudes (B&A). He will continue to serve as B&A’s non-executive chairman until the end of the year. McShane joined Ireland’s premier research agency in September 2006 as managing director having held a similar role at TNS MRBI, now Ipsos […]

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