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Hofler and Nunoo join Javelin board

Aoife Hofler and Ian Nunoo have been appointed to Javelin’s board of directors as part of the creative agency’s three-year growth plan. Hofler joined Javelin a year ago as director of media and marketing  from GroupM’s Wavemaker where she managing director and chair of the global marketing board. Nunoo has been the agency’s head of digital […]

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Lawn replaces McGrath in charge of Starcom

Emer Lawn has been appointed as the managing director of Starcom in place of Geoff McGrath, in a move which Core describes as an important next phase in the company’s ambitious plans as it looks to continue the impressive growth experienced in recent years. Lawn joined Starcom in August of last year as the agency’s […]

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Javelin goes green with SSE Airtricity

Javelin has created the latest instalment in SSE Airtricity’s This is Generation Green campaign first launched in 2018. The ads highlight the importance of renewable energy. Research shows that concern for the environment has strengthened and Covid-19 has brought things that are important into focus, like families and friends and what the future holds for them. […]

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N-Pro gears up with ads to protect rugby players

Irish sports tech company N-Pro has launched its ad campaign ‘Live for the Game’ to highlight the safety benefits of its headgear brand N-Pro. The product aims to reduce the risk of serious head injury in rugby by lessening the impact force to the players’ heads by up to 75 per cent compared to other […]

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RTÉ ad focuses on truthful news

RTÉ has a new marketing push aimed at highlighting the issue of misinformation and the importance of accurately sourced news. ‘Truth Matters’ is the biggest campaign for RTÉ News in over a decade and comes in the middle of a global pandemic, just as the spectre of Brexit returns and six weeks out from what […]

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Galway girl Coughlan fronts free Coke campaign

Best known for her role in the Channel 4 hit comedy Derry Girls, Nicola Coughlan is fronting Coca-Cola’s new ‘This Coke is On Us’ initiative, where consumers throughout Ireland are invited to enjoy a free Coke to support local bars, cafes and restaurants nationwide. Consumers simply download a coupon and present it in any of […]

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IBTS, IDA Ireland and Fáilte Ireland see agencies

As the Institute of Advertising Practitioners in Ireland (IAPI) issues pitching guidelines for marketers though its media council working group from client leadership teams at Core, Dentsu Aegis and GroupM, the Irish Blood Transfusion Service (IBTS), IDA Ireland and Fáilte Ireland have invited creative and media agencies to present. The IBTS list includes creative pitches […]

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Deloitte’s Acne agency formally opens in Dublin

Deloitte-owned creative consultancy Acne has officially opened new offices here in Dublin and in Milan, Rome and Lisbon. Acne will provide clients with brand, advertising and content creation as well as strategic and production services. Founded in 1996, Acne also has offices in Stockholm, London and Berlin with Ikea, Volvo and Instagram among its clients. […]

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Irish marketers urged to be more sustainable

Nine out out of 10 Irish consumers are calling on advertisers and marketers to encourage more sustainable behaviours post Covid-19. As part of a new initiative, the Irish advertising and marketing industry plans to gather online at 1pm next Thursday (September 10) to discuss implications of a new study as part of The Great Reset […]

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BBDO launches new ads for Tourism NI

BBDO Dublin has launched a new cross-platform campaign for Tourism Northern Ireland (Tourism NI) which is its first major work for the Belfast-based tourism agency since winning the business earlier this year. The campaign crosses social, digital, radio, print, OOH and TV and seeks to challenge the perception about travel north of the border. The […]

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Folk launches Collision growth framework

As the Covid-19 pandemic continues to impact on the economy, the fallout has prompted Irish businesses to explore ideas for growth. Collision, a proprietary framework from the Wunderman Thompson network, is a methodology for answering critical business questions, promoting innovation and identifying growth for clients. Collision streamlines the path to growth and uses agile methodologies, […]

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QMP founder Conor Quinn dies after illness

The death has occurred of Conor Quinn, a founder of the creative advertising agency Quinn McDonnell Pattison (QMP), which evolved into Publicis. Before he became a director and shareholder in QMP, he worked his way up from junior client service roles at Frank Young-led Wilson Hartnell and had a stint at Irish International during the […]

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CPI devises work guidelines for ad shoots

In an effort to get to grips with the impact of the Covid-19 pandemic on advertising, Commercial Producers Ireland (CPI) have launched a new set of internationally recognised, best in class work guidelines to ensure TV commercials can be filmed safely and without any detrimental impact on agencies’ creative standards. CPI claims to contribute over […]

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