RTÉ Media Sales has signed up Laya healthcare as the new sponsor of Jennifer Zamparelli on 2FM, Monday to Friday from 9am to 12 noon for an undiscosed sum. Brokered by Mindshare Ireland, the 12-month 2FM deal includes nine 10-second sponsor-credited stings per show, sponsor-credited promos across the 2FM seven-day schedule, listen-back and homepage sponsorship. The show will also feature a monthly healthcare segment.
The morning show has around 133,000 listeners.
