The November issue of Marketing.ie, Ireland’s top marketing and media magazine, profiles adland’s latest arrival, the Deloitte-owned Acne, in the shape of an exclusive interview with the agency’s executive creative director Dylan Cotter. Cotter explains Acne’s offering as a multi-faceted, digital-led agency for brands like Ikea, Volvo and Instagram.
Also in the November issue out next week, John Fanning reviews Bezonomics, a new book on Amazon boss Jeff Bezos. He also recommends two books which address the issue of loneliness, a growing scourge in the current pandemic. Boys + Girls’ head of strategy Margaret Gilsenan looks at the impact of what Irish consumers are not doing during Covid-19.
In her latest column, Fiona Field of Mediaworks explains how the rage against machine learning can prove a valuable lesson and why coding errors may create a monster. Three’s recently-appointed marketing director Aislinn O’Connor reviews the latest ads in Since you ask. Michael Cullen writes about why joke telling at work can reap dividends.
Plus, you get to catch up on all the marketing and media news that matters.
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