Dublin Port and its agency Ringers have launched a new campaign aimed at showing how Irish exporters are making use of the trade sea route out of Ireland. The first featured business is Gerry Sheridan of Ice Cream Treats, whose frozen dessert business was founded in Killashandra, Co Cavan and whose products are exported by […]
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TBWA’s Oasis wall supports sick kids
The Make-A-Wish children’s charity and Jervis Shopping Centre is giving music fans an exclusive chance to win two tickets to the Oasis reunion concert at Croke Park on Saturday, August 16. Ad agency TBWA\Ireland was hired to support the charity fundraiser by creating a 10-metre Oasis installation in the Dublin city shopping centre. Called ‘The […]
Byrne to head up Evoke sales
Catriona Byrne has been appointed sales manager for Evoke at DMG Media. The website is primarily targeted at Irish women and claims to have over 1.4 million users a month. Byrne previously held similar roles at TV3/Virgin Media, the Irish Daily Star, and Reach plc, where she served as head of sales for its digital […]
Guinness backs Aer Lingus college games
Diageo has signed up as the official beer partner for the Aer Lingus College Football Classic 2025 and 2026 games taking place in Dublin. This year’s event kicks off on August 23 – the first-ever Big 12 Conference match-up to grace Irish soil. The game will see Kansas State University face off against Iowa State […]
IAPI hosts Cannes winners’ talk
Following on from their successes at the Cannes Lions Festival of Creativity, Publicis Dublin, Thinkhouse, Dentsu and Droga5 Dublin will discuss their winning entries at the Institute of Advertising Practitioners in Ireland’s (IAPI) annual Cannes-Analysis event which will be held in the Royal Irish Academy of Music (RIAM) at 8.30am on Wednesday, July 16. Jimi […]
123.ie extends Athletics Ireland run
RSA-owned 123.ie has extended its sponsorship of Athletics Ireland. No fee was officially disclosed other than to say it’s a “six-figure” deal running until the end of 2030. The insurer, known for its ‘Give better a try’ line, signed up to Athletics Ireland in 2022 – supporting grassroots athletics to international stars such as as […]
Diageo hires Keane for Rockshore ads
Rockshore, the lager brewed by Diageo at St James’s Gate, has a new TV and out of home (OOH) campaign to highlight its League of Ireland (LOI) sponsorship. The TV spot features Sky football pundit and former Manchester United and Republic of Ireland midfielder Roy Keane. The spot was directed by Declan Lowney of Father […]
Clarke rejoins Red C as a director
Robbie Clarke has been appointed to a senior role as director at Red C Research. He rejoins the agency having gained over 20 years experience in brand strategy and data-driven decision-making across FMCG, tech, finance, and media. Clarke is known for his analytical mind and ability to translate data into clear narratives for global and […]
Miscellany shares tale of seal lover
With the Irish summer in full swing, RTE Radio 1’s Sunday Miscellany shares the story of Mark Leslie – Ireland’s Seal Whisperer. Leslie is the founder of Martello Media, the company which produced many of Ireland’s best known interpretative centres including the Easter 1916 Commemoration in the GPO and the visitor centre at the Cliffs […]
Folk pushes SME offer for Vodafone
Vodafone and Folk VML have launched a new business campaign targeted at small and medium enterprises (SMEs) with rugby stars and Irish comedian Killian Sundermann (above). The campaign is titled ‘Your Business Can Change the Game’. The ads aim to build awareness of Vodafone’s digital services, including cybersecurity and cloud solutions. At the heart of […]
Wafer and Davies to serve on Effies jury
The European Association of Communications Agencies (EACA) and Effie Awards Europe have announced the grand jury for this year’s Effie Awards Europe competition which includes Diageo Ireland’s Grainne Wafer (pictured) and TBWA’s Neal Davies. The jury will select the grand Effie winner, the most effective marketing campaign of the year. Wafer is currently global category […]
Giles quits as expert on Off the Ball
Former Republic of Ireland and Leeds United midfielder John Giles, whom it was said “could land a ball on a penny”, is to retire from punditry at the age of 84, after 23 years with Off The Ball and almost three decades with Newstalk. Giles’ tenure with the Thursday nights’ sports show makes him the […]
PR business worth €1.9bn study shows
Ireland’s public relations and communications sector now contributes an estimated €1.9 billion to the economy, which is a 60 per cent jump on the €1.2bn in 2019, the latest annual Public Relations Institute of Ireland (PRII) census indicates. The triennial survey by Amárach Research points to the size, shape, and direction of the business in […]
