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Irish International top local agency at Sharks


Irish International joined with BBDO agency partners in netting a host of awards at the 54th Sharks International Creative Festival in Kinsale. Omnicom’s BBDO won Irish agency, international agency and network of the year at the awards show in Acton’s Hotel.  In New Directors, Benjamin Cleary won best Irish director for his Oscar-winning film, Stutterer, while […]

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Cawley Nea\TBWA rolls out HPRA ads


The new Health Products Regulatory Authority (HPRA) campaign encouraging consumers to read the directions that come with medication was created by Cawley Nea\TBWA, with media by Mindshare. The work followed on from a pitch for the business involving Irish International on the creative front and Initiative, MediaVest and OMD for media buying and planning. As […]

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Love Irish Food offers €70k in out of home ads

Today, Love Irish Food in partnership with Exterion Media, the market leader in outdoor advertising in Ireland, has launched the annual Love Irish Food Brand Development Award. The Award aims to give one Love Irish Food member brand a powerful platform to promote their brand to consumers. Pictured at the launch of the Love Irish Food Brand Development Award is Kieran Rumley, Executive Director, Love Irish Food and Antoinette O’Callaghan, Marketing Manager, Exterion.

The Love Irish Food brand development awards run in tandem with Exterion Media offers one lucky group member €70,000 in out of home (OOH) advertising space. Running for its fifth year, the brand will get two weeks’ exposure across Exterion Media’s retail six sheet portfolio, PurchasePoints and across their retail digital network. The campaign includes print […]

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DDFH&B holds on to Eir business

Eir TVC - Skelligs

DDFH&B has been retained to handle creative work for Eir/Meteor after a final two-way contest with London agency Snap. Two others agencies, Publicis and London-based Host, had previously been eliminated from the process. The review was more protracted than expected, due to Eir’s head of brand and communications, Lisa Comerford, leaving for Brown Thomas. Comerford […]

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Dara Ó Briain to MC Adfx awards

NO REPRO FEE. 14/7/2016. The shortlist for the most sought after awards in Irish advertising the ADFX Awards, have been announced by The Institute of Advertising Practitioners in Ireland (IAPI) at an exclusive event this evening. Pictured at the shortlist announcement was model Sarah McGovern and bespoke NCAD designed award. The IAPI ADFX Awards are widely recognised as the toughest in the industry taking place every two years, entrants must thoroughly prove how a campaign was effective and how it added to the bottom line. The 2016 IAPI ADFX Awards are taking place in the Intercontinental Hotel on September 22nd steeped in 1920's glamour, the awards will have a range of themed entertainment on the night along with a very special guest host. Campaigns span a variety of sectors from charity to FMCG, tourism to public service. A new category has been introduced to measure long-term effectiveness of campaigns of more than 2 years - highlighting the importance of consistency.  The full 2016 IAPI ADFX shortlist and judging panel can be viewed on Photo: Leon Farrell/Photocall Ireland.

Comedian Dara Ó Briain will host the Adfx awards being held for the first time at the InterContinental hotel in Dublin on Thursday, September 22. The awards, which are organised by agency body the Institute of Advertising Practitioners in Ireland (IAPI), are widely recognised as adland’s most prestigious and celebrated awards show. Modelled on the advertising […]

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The Media Bureau is wound up

TV Screen

Following a creditors meeting, The Media Bureau (TMB) media buying and planning agency has been wound up. Founded by chief executive and chairman Michael Bowles 40 years ago, the agency was launched as Ireland’s first media independent. In more recent years, the business was run by directors Martin and John Cody, along with John Priestley. […]

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Boys and Girls wins Skoda account

Skoda Logo

The Skoda car account has moved to Boys and Girls following a pitch process also involving Bloom and Publicis. The incumbent, Owens DDB, continues to handle the Volkswagen business. Boys and Girls handled Nissan up to recently. The agency’s co-founder, Fiona Scott, was hired as pitch doctor, following her handling the brand’s media review earlier […]

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ASAI runs reminder ads about code

Orla Twomey, Assistant Chief Executive of the ASAI with Catherine Bent ASAI Board Member

The Advertising Standards Authority for Ireland (ASAI), the independent self-regulatory body responsible for promoting the highest standards of marketing communications in Ireland, has launched a new ad campaign across radio, print and digital outdoor. In a statement, a spokesperson for the ASAI told the authority has worked with a number of agencies over the […]

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Epsilon bucks global gender trend

Epsilon - Ann McDermott, Monique DuPlessis, Carly Jenner, Genevieve Woods, James Dunne, Mark Fiddes

The recent departure of Kevin Roberts from Saatchi & Saatchi has brought into sharp relief the issue of diversity and gender equality in adland. With 78 per cent of local agency leaderships being male, the recent IAPI census underscored that Irish agencies have a distance to go to achieve better equal gender representation on Irish agency […]

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Higson and Goldsmith sign for Boys and Girls

Boys and Girls Lego Table

Boys and Girls has announced the appointment of Ottilie Higson as account director and Kate Goldsmith as new business manager. Higson will work across various accounts, including Digicel, IDL, Dulux, Danone,, Insurance Ireland and Elave skincare. She previously worked in London with digital agency SapientNitro and managed retention campaigns for Sky UK in the capital. Her work was […]

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Sharks early bird offer ends Friday

Kinsale Actons

The early bird offer of €395 for full delegates attending this year’s Sharks festival in Kinsale ends this Friday at which point the price reverts to €425. The package allows full access to all events and accommodation throughout the three-day festival which starts on Thursday, September 22. The Thursday gets underway with short film and […]

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Vizeum reaches out to support SMEs

Are you a charity struggling to secure enough donations? Are you an SME that’s not sure how to build real business value from your social presence? Or are you a ‘not for profit’ organisation interested in maximising your digital footprint? Media agency Vizeum has launched a free service to help SMEs leverage communications to promote […]

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Mediaworks promote Keane, Baker and Chalke

Mediaworks has annouced the promotions of Sarah Keane, Ciara Baker and Aaron Chalke. Keane and Baker have each been promoted to client director. Chalke now fills the role of the Core Media agency’s experiential director in Mediaworks. The appointments  see Baker and Keane lead two client teams within the agency.   Four new starters at the agency […]

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