Radio sales house IRS+ has formed a strategic partnership with the Foe marketing agency founded by Aaron Chalke. While both businesses intend to remain as independent businesses, they plan to collaborate when working with advertisers and agencies. The move follows a study by IRS+ which identified a commercial opportunity for both companies. IRS + represents […]
ArchiveOctober, 2022
BBDO again voted top agency at Sharks
BBDO Dublin has retained its status as Ireland’s Advertising Agency of the Year at the Shark Awards. Also, its VW ‘Zero Carbon’ billboard was nominated both as a finalist at the Immortals and as the only Irish representative at the Campaign Ad Net Zero awards. BBDO retain its top agency award in recognition of its […]
Folk rolls out Irish Life pensions campaign
Folk Wunderman Thompson have launched a new campaign to drive awareness of Irish Life’s responsible pensions and the difference they could be making for the planet. The ads aim to bring peace of mind to those who are making sustainable efforts in their everyday life, showing how their pension savings can align with these values […]
Verve wins five Shark awards for Tayto
Verve and its Showrunner creative production house won four category awards and five gongs overall for Tayto at the Sharks show in Kinsale. The awards were for the Mr Tayto’s Bucket List PR and social campaign which ran earlier this year as the brand home in on TikTok users. The agency team was headed up […]
Virgin partners with Usain Bolt’s Wylde
Virgin Media is joining forces with Usain Bolt’s Wylde organisation to develop Ireland’s esports. It is estimated that 53 per cent of Irish adults game regularly, rising to 75 per cent of 18 to 34 year olds. The study by Coyne Research shows that strategy and sports titles are the most popular esports in Ireland […]
Thinknblink to become Blink Group
An experiential agency launched by couple Ger Walsh and Graham Carroll in the box room of their home in 2006 is to move into a new 10,000 sq ft HQ on Dublin’s Long Mile Road. Thinknblink is re-branding as The Blink Group, incorporating Wow Marketing, Propbox, Robot Networks, Blink Digital, Blink Christmas and Blink Staffing. […]
Marketing Society call for research entries
The Marketing Society is calling for entries to its 2022 Research Excellence Awards. Now in its 13th year, the competition comprises eight categories, including advertising and media, brand development and strategy, public policy and social research, customer experience, product innovation and NPD, sustainability and business to business (B2B). Meadhbh Quinn (above), who chairs the Marketing […]
