Creative agency The Public House have helped the Absolut Company launch a new global campaign for Kahlúa. The ads get to the heart of the coffee liqueur’s brand’s playful personality, celebrating three serves: the espresso martini, frozen mudslide and white russian. The aim of the campaign is to reposition Kahlúa in the treat space for […]
ArchiveDecember, 2022
Just Eat reunites Logan with McDonald’s
One of Ireland’s best known Eurovision singers Johnny Logan has been reunited with McDonald’s to launch the new McCrispy on the Just Eat food delivery platform. The new campaign features Logan, who first starred in McDonald’s Eurosaver ad in 2007, created by Cawley Nea\TBWA, tucking into the new McCrispy with a side of fries and a […]
Most Irish people won’t pay for Twitter
A study by Core shows that 92 per cent of the Irish people who use Twitter will not pay the €8 monthly subscription fee the company now owned by Elon Musk (pictured) plans to introduce. The latest Core Consumer Mindset report says that about 700,000 people in Ireland are said to use Twitter daily and […]
Eir to sponsor hurling for next five years
Mobile phone brand Eir is the new sponsor of the GAA Hurling All-Ireland Senior Championship for the next five years. The value of the deal was not disclosed. The French-owned company has been a partner of the GAA since 2011. Among those in Croke Park for the announcement were Limerick hurling captain Declan Hannon and […]
