KPMG has signed up as the title sponsor of the women’s Irish Open for the next three years. The tournament, which is returning to the Ladies European Tour (LET) schedule, following a ten-year absence, will tee off on Thursday September 22 and run for the following three days. The event will be staged at Dromoland […]
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Dingle Distillery sponsors new film festival
It was the backdrop to the Academy-award winning Ryan’s Daughter starring John Wayne and Maureen O’Hara, Tom Cruise and Nicole Kidman’s Far And Away and it was even the home of Jedi Master Luke Skywalker in Star Wars: The Last Jedi. Now the Kingdom will once again roll out the red carpet for the new […]
Marketing Society to debate brand culture
At its next event, the Marketing Society will look beyond youth culture and discuss what it takes to stay relevant in a world where consumers are now more in control of advertising than ever before. As leading brands increasingly take a culture-first approach to build deeper resonance and relevance with customers, the desire is to […]
Legendary adman Trott for TAM lunch
Creative director, copywriter and author Dave Trott is the guest speaker for the TAM Ireland Long Lunch. Trott began his career at New York agency Carl Ally Inc, before returning to his native London in 1971 as a trainee copywriter at Boase Massimi Pollitt (BMP) where his work included Pepsi’s ‘Lipsmackinthirstquenchin’ and Courage’s ‘Gercha’ with […]
RSVP shows back on the road
Last year, RSVP Magazine hosted its second series of roadshows across Ireland, a series of live pop-up events which the lifestyle magazine hosts. The shows return for the third year and this time they take place in Cork plus the latest destination to be added to the list, Killarney, with over 200 attendees expected at […]
Paddy Power run fun ads for festival
A Twitter-enabled bus shelter dispenser is at the centre of a new out of home (OOH) campaign on Dublin streets celebrating to celebrate the Paddy Power Comedy Festival. The festival kicks off next Thursday July 21 for four nights in Iveagh Gardens with some of the top names in Irish comedy on the bill, including […]
Marketing Society to talk about sport
Consumers expect brands to play a role in improving their world, ensuring purpose driven marketing is not vague or anodyne, but instead cause and conviction led. Socially active brand campaigns are on the rise and sport in particular is fuelling a new wave of activism, taking cues from grass-root activism to establish meaningful partnerships delivering […]
McDonald’s on tour with McCafé coffee
McDonald’s has hit the road offering free coffee at locations nationwide. The McCafé mobile Airstream van was launched in April at the Connemarathon and has visited several major events and festivals, including Wild Roots in Sligo and Sea Sessions in Bundoran. Its latest stop came at Dublin Pride where the McCafé van was located on […]
Taste of Dublin returns full-on
Summer food festival Taste of Dublin returns this year to its full pre-pandemic order. As in pre-Covid times, the event will be held in the Iveagh Gardens behind the National Concert Hall from June 16-19, with over 30,000 food enthusiasts expected to attend. Fairtrade Ireland returns this year as the event’s non-profit partner as does […]
Cunningham to address AAI event
Radiocentre Ireland CEO Ciarán Cunningham is the guest speaker at the Association of Advertisers in Ireland (AAI) May Toolkit session. Cunningham assumed his current role in January. Radiocentre Ireland is a new industry body, funded by RTÉ and the Independent Broadcasters of Ireland (IBI) with a remit to promote audio as a marketing medium. Cunningham […]
Fanning to address IAPI breakfast
John Fanning will speak at an Institute of Advertising Practitioners in Ireland (IAPI) breakfast on the subject of ‘Too Many Algorithms, Not Enough Serendipity’. He will explore possible solutions based on the idea that the problem did not start with the digital economy in the 21st century, but with the financialisation of the economy in […]
Orlando Wood returns to Dublin for talk
British adman and writer Orlando Wood returns to Dublin next month in a talk jointly hosted by the Marketing Institute and Boys+Girls. The breakfast event is in the Marker Hotel at 8.30am on Thursday, May 5. Wood’s new book, Look Out (IPA), is a further exploration into advertising effectiveness and examines how adland can make […]
IAPI announces cubs heading for Cannes
The Institute of Advertising Practitioners in Ireland (IAPI) has announced the seven Cannes Young Lions (CYL) teams that have been selected, following a two-round judging process to represent Ireland at what is referred to as the Oscars of advertising: Cannes Lions. CYL is a global creative competition that allows young industry talent to compete against […]
