Electric Ireland Smarter Living phone charging bus shelters went live this week. Based on the premise of ‘Simple ideas that make life better’, the shelters allow commuters to charge their phones as they wait for their bus with a built in charging dock for Apple and Android phones and include tips in the creative as submitted by Electric Ireland customers.
There are five Electric Ireland charging bus stops located at Camden Street, Clontarf Road, Stillorgan Road, Raheny and Harold’s Cross. Pictured at the out of home (OOH) launch are Electric Ireland’s head of marketing Lisa Browne with Jennifer Byrne, senior account executive and Pat Cassidy, digital, innovation and experiential manager, PML.