Carol Fanagan is to join Red C Marketing Research from Millward Brown IMS where she was deputy managing director. Apart from a brief spell with Eircell (Vodafone), Fanagan has worked with the IMS group for 23 years, 13 of which were spent in Irish Marketing Surveys and ten years in its sister firm, Lansdowne Market Research.
An expert in both quantitative and qualitative studies, she is a qualified science graduate who specialised in zoology. She joins Red C as business strategy director next month. Red C, which provides a host of research services, was founded by former Lansdowne executives Richard Colwell and Sinead Mooney.
Fanagan is on the judging panel of the Marketer of the Year award organised by Marketing.ie.
