Cormac Tobin, managing director of the Unicare pharmacy group, is the guest speaker for the An Post marketers breakfast on Wednesday, September 7. Tobin will speak about the task of developing a loyalty programme of 40,000 customers from scratch and present an overview on the campaign adopted.
Tobin started in Superquinn, aged 13. He became the youngest store manager at 23 and graduated to the board in 2000. He has been managing director of Unicare since 2006.The company will undergo a rebrand over the next 18 months with a change to DocMorris.
The breakfast will be held at 7.30pm in the Royal College of Physicians in Dublin’s Kildare Street. Kick off is at 8am and the event will wrap up by 9am. The cost is €25 and bookings are required. To register, log on to www.anpost.ie/unicare or email mail.media@anpost.ie
