Heineken Ireland has appointed The Brand Fans to support its sponsorships. Set up by Vodafone’s former global head of sponsorship, cause marketing and media Daragh Persse in 2011, The Brand Fans works for the FAI, IRFU, Barclays, Olympic Council of Ireland and Rowing Ireland. Persse reports to Heineken’s senior sponsorship manager, Karl Donnelly. Rothco handles […]
