Archive2017

Lloyds Pharmacy rebrand focuses on trained staff

Lloyds Pharmacy has rebranded with a new ‘Say Hello to the People Who Know’ campaign following staff undergoing a total of 15,843 hours of specialist training in management, leadership, skin care and over the counter (OTC) last year. “For many people, pharmacies are places you visit only when you’re sick. Our goal has been to completely […]

Most Irish people are saving again, but they are unaware of potential extra value in pensions, a new survey by Irish Life shows. While 64 per cent of people have savings, a third claim to have no savings at all. More women than men are saving – 67 per cent compared to 59 per cent […]

Sky Sports is expanding its service with 10 sports channels, giving customers more choice at no extra cost. Starting this week, the line-up includes dedicated channels for the Premier League, football, cricket, golf and Formula One motor racing. Two channels, Sky Sports Action and Sky Sports Arena, will offer sports such as GAA, rugby union […]

Aoife Moore is managing director of DDFH&B. Having graduated with a masters in advertising, her career began at Dialogue. From there, she joined Publicis to work on the Halifax launch campaign. At Irish International BBDO she spent two years working on Guinness. Her eight years at Rothco saw her lead a number of clients, including […]

Global operator in assurance, tax, transaction and advisory services EY has signed up as an official sponsor of the eight Women’s Rugby World Cup 2017 being played in Ireland next month. The qualifying nations competing include Australia, Canada, England, France, Hong Kong, Ireland, Italy, Japan, New Zealand, Spain, USA and Wales. EY is already a sponsor of […]

John Kilkenny has been made creative director at TBWA\Dublin. Kilkenny has been involved with some of Ireland’s foremost campaigns in recent years, as senior art director at Publicis and more recently as creative director with Boys and Girls. His work includes Brown Thomas, Dulux, NoNonsense, Meteor, Nissan, Cadbury and TG4. In film, Kilkenny’s emotive ‘Perfect […]

The Government’s Public Health (Alcohol) Bill will slash media ad revenue by €20 million with Ireland’s outdoor advertising industry, broadcasters and newspapers badly affected by the new laws, a report by economist Jim Power (above) warns. The report claims out of home (OOH) media will see cuts of €11m, broadcast media of €7m and print media […]

As part of a restructure by WPP’s GroupM, Ken Nolan has been promoted to chief operating officer (COO) at Mindshare. The move coincides with Emma O’Doherty (above) stepping down as Mindshare’s managing director for personal reasons. She now become chief planning officer. As COO, Nolan will take charge of day-day to day operations and management. […]

Flying a drone with your smartphone, mapping a course with your mobile or even watching the match from the middle of the sea, Eir’s latest brand campaign brings the possibilities of its network to life. Following on from Eir’s rebrand almost two years ago, the company’s new strategy conveys how the brand empowers everyday life. […]

ProU Yogurt, an Irish fortified yogurt launched by former Bord Bia executive Michael Murphy, is now available at SuperValu stores in an expanded retail listing worth €200,000. Produced at Killowen Farm in Co. Wexford using locally-sourced ingredients, ProU is the first yogurt on the Irish and UK market fortified with protein, calcium and vitamin D […]

The organisers of this year’s Kinsale Shark Awards & Festival are accepting entries for the Young Shark Award at this year’s festival until close of business this Friday. The new award is open to copywriters, art directors and creative teams under the age of 26. The winner wins a three-night trip to the festival which […]

The Great Lighthouses of Ireland (GLI) partnership, an all-island tourism initiative developed by the Commissioners of Irish Lights, has appointed Insomnia chairman, businessman and radio presenter Bobby Kerr as its new chairperson to support the project. A keen yachtsman, Kerr (above right) will chair the body which comprises 12 lighthouses spread around the Irish coastline. […]

Ireland’s latest digital marketing conference will be held soon. The inaugural Amplify digital marketing conference and will host nearly 400 attendees from all areas of digital marketing, its organisers claim. Founded by UCC alumni Sarah Dineen, owner of the SocialQue digital agency, the conference is centred on upskilling SMEs, local businesses and digital marketers. The […]