Virgin Media Solutions (VMS) has agreed a deal for an undisclosed sum with Diageo to secure Guinness as the brand partner of the first ever Gogglebox Ireland Christmas special which will be aired on Virgin Media One at 9pm on Wednesday, December 9. The latest series of Gogglebox Ireland (S6) delivered a record total views […]
ArchiveNovember, 2020
Ex-Rothco duo’s agency plans to weave magic
Former Rothco executives Claire Corbett and Sally Oldfield have set up a new agency called All Kinds of Magic. Corbett says the new venture’s mission is to change the destiny of creative businesses in need of renewed relevance and long-term value. They plan to work with owners and leaders in need of stability and growth […]
Three goes with Christmas theme
Three has a new TV ad with a Christmas story entitled ‘Everyone’s a Kid at Christmas’. Christmas is a time for connecting and with a different type of holiday season on the horizon, staying connected matters now more than ever. The ad shows that no matter where you are this Christmas, you can still share […]
Betway and Mirror play football game
Betway and Reach have teamed up in a new partnership that sees Betway sponsor a Mirror football game on Irishmirror.ie for the 2020/21 football season. Every month over 1.4 million Irish people rely on Mirror Football for the latest news on their football team, whether it’s the Eirtricity League, the Boys in Green or the Premier […]
Dublin Zoo makes urgent appeal for funds
Dublin Zoo has warned that it may have to close permanently due to the impact of the pandemic unless it can raise urgent funds. The zoo, which first opened its gates in 1830, has been closed to the public because of coronavirus restrictions, but must still meet the cost of feeding and upkeep of the […]
Bord Bia reports big demand for eggs
It’s official: Ireland is cracked about eggs. Despite some changes to shopping and eating habits this year, egg consumption was up by 11 per cent, with new consumer data from Bord Bia revealing that over 656 million eggs have been sold in Ireland in the last year. Shoppers in Ireland consumed even more eggs during […]
Ashmawy fronts Bank of Ireland fraud ads
Bank of Ireland has launched a new nationwide campaign aimed at increasing awareness on fraud. The new campaign, created by its agency partner Oliver Ireland and fronted by Emmy Award-winning TV personality Baz Ashmawy, will run to the end of 2020 across TV, radio, social media and public relations. The PR is handled by Teneo. […]
B&A says consumers have more cash in hand
One in two Irish adults felt that they had more spare cash coming out of lockdown due to reduced expenses, absence of any form of out of home entertainment, including travel and an inability to spend given that non-essential shops and services were closed, the latest wave of B&A’s Shaping Ireland’s Future consumer spending and […]
Kavanagh steps down at Irish Times
Liam Kavanagh is to retire as managing director of The Irish Times after 20 years with the newspaper group, including almost a decade in his present role. Kavanagh, 61, joined the company as chief financial officer in September 2000 and was appointed to the board the following year before becoming the group’s secretary in 2002. […]
Nova gets Choosy as Friday Night 80s sponsor
Radio Nova has announced Choosy as the new sponsor of Friday Night 80s. The Irish comparison site, owned by Independent News and Media (INM), helps people compare and switch their home energy supplier. The show is presented by Dee Woods and brings three hours of 80s music every Friday night from 7pm to 10pm on […]
Byrne talks on Late Late about being 70
Hollywood actor Gabriel Byrne will speak to Ryan Tubridy about why, at the age of 70, he decided to get around to writing his autobiography lifting the lid on private aspects of his life. US chat show host Conan O’Brien will discuss his Irish heritage, his podcast and whether defeated US president Donald Trump is […]
Abrahamson helps Virgin judge shorts
Award-winning film director and screenwriter and former commercials maker Lenny Abrahamson along with Derry Girls creator and screenwriter Lisa McGee are among the panel of judges invited to assess the entries for the second annual Virgin Media Discovers Short Film competition, which is run in association with Screen Ireland. Abrahamson’s credits include Adam & Paul, […]
SuperValu’s Christmas ad about child wonder
It has been a unique year to say the least. The uncertainty of the past 10 months combined with the need for something to believe in means this Christmas has a renewed importance for so many of us. It was people’s enthusiasm for a little festive magic that inspired TBWA/Dublin to create something a little […]
