The Institute of Advertising Practitioners in Ireland (IAPI) are seeking two members to join the institute’s board following the retirement of Fiona Field and Jamie Fulham. Field, who has been a board member for the past five years, is managing director of Omnicom’s OMD, while Fulham, served on the board for the past two years […]
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Publicis and OMD retain Irish Rail
Following a review of its creative and media buying services, Irish Rail-Iarnród Éireann, has reappointed Publicis and OMD. Irish Rail recently invited BBDO Dublin, Boys+Girls, TBWA\Dublin and the incumbent, Publicis, to make presentations. The CIÉ group, comprising Irish Rail, Bus Éireann and Dublin Bus, put its media buying out to three agencies. Havas and Spark […]
FM104 unveils new brand identity
FM104 has unveiled a rebrand for the Dublin music station supported by a campaign to promote the stations new evening drivetime show 104 Drive hosted by Graham O’Toole and Nathan O’Reilly. The ads focus specifically on the show. The pair, who joined FM104 this month as part of a new presenter line-up, are on air […]
Amgen again sponsors Cuala
Amgen has signed a new deal renewing its sponsorship of Cuala GAA for the 2023 and 2024 seasons. The biotech company will support Cuala’s adult football and camogie teams for 2022 and sponsor the adult hurling team from January 2023. Amgen’s ties with the Dalkey-headquartered GAA club also extends to education and employment incentives. Amgen […]
Radio scores a 74% share of audio market
The latest Ipsos Irish Audio Market Report shows that radio continues to have a strong position in the Irish audio market with live radio enjoying a 74.3 per cent overall share. While many tune into on-demand audio, the time spent – 25.7 per cent share – is much less than for live radio. The growth in […]
AAI to host talk on pitching process
The often fraught issue of pitching for business in adland is the subject of this month’s Association of Advertisers in Ireland (AAI) Toolkit session. ‘Life’s a Pitch’ is a client and agency discussion on why it doesn’t have to be this way, and how to minimise business disruption in the creative agency pitch process, with […]
An Cailín Ciúin grosses €1m at box office
An Cailín Ciúin has grossed over €1 million at the box-office, a remarkable feat for an Irish language film after 22 weeks in cinemas in Ireland and the UK. Since its release last May, the film has been a hit at international film festivals, won a slew of awards and proved popular with critics. It […]
IRS+ and Foe form business tie-up
Radio sales house IRS+ has formed a strategic partnership with the Foe marketing agency founded by Aaron Chalke. While both businesses intend to remain as independent businesses, they plan to collaborate when working with advertisers and agencies. The move follows a study by IRS+ which identified a commercial opportunity for both companies. IRS + represents […]
BBDO again voted top agency at Sharks
BBDO Dublin has retained its status as Ireland’s Advertising Agency of the Year at the Shark Awards. Also, its VW ‘Zero Carbon’ billboard was nominated both as a finalist at the Immortals and as the only Irish representative at the Campaign Ad Net Zero awards. BBDO retain its top agency award in recognition of its […]
Folk rolls out Irish Life pensions campaign
Folk Wunderman Thompson have launched a new campaign to drive awareness of Irish Life’s responsible pensions and the difference they could be making for the planet. The ads aim to bring peace of mind to those who are making sustainable efforts in their everyday life, showing how their pension savings can align with these values […]
Verve wins five Shark awards for Tayto
Verve and its Showrunner creative production house won four category awards and five gongs overall for Tayto at the Sharks show in Kinsale. The awards were for the Mr Tayto’s Bucket List PR and social campaign which ran earlier this year as the brand home in on TikTok users. The agency team was headed up […]
Virgin partners with Usain Bolt’s Wylde
Virgin Media is joining forces with Usain Bolt’s Wylde organisation to develop Ireland’s esports. It is estimated that 53 per cent of Irish adults game regularly, rising to 75 per cent of 18 to 34 year olds. The study by Coyne Research shows that strategy and sports titles are the most popular esports in Ireland […]
Thinknblink to become Blink Group
An experiential agency launched by couple Ger Walsh and Graham Carroll in the box room of their home in 2006 is to move into a new 10,000 sq ft HQ on Dublin’s Long Mile Road. Thinknblink is re-branding as The Blink Group, incorporating Wow Marketing, Propbox, Robot Networks, Blink Digital, Blink Christmas and Blink Staffing. […]
