As sports events including the Guinness 6 Nations and GAA Championships shape up for a return to play next month, almost half – 46 per cent – of the Irish sports industry believe major sports events will proceed with reduced capacity of up to a quarter of attendees across the remainder of the year, a […]
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Vodafone backs Lions 2021 tour
Vodafone will sponsor next year’s British & Irish Lions tour of South Africa to the tune of around €5.5 million when it kicks off with a game against the DHL Stormers in Cape Town in early July. Vodafone’s logo will appear on the front of the Lions’ team shirt and the company will provide communications […]
Flogas fuels interest in scratch series
Flogas has announced the extension of its sponsorship of the inaugural Irish Scratch Series. Over 350 elite amateurs and golfing pros took part in the tournament, designed to give players their first taste of competition following the Covid-19 lockdown. It is a unique golf tournament in that it allows male and female golfers to compete […]
Kellogg gets GAA Cúl Camps up and running
Former Donegal GAA star and TG4 Cúl Camps TV show coach, Kevin Cassidy was on hand, with his children Aoife, Nia and Fionn, to launch the Kellogg’s GAA Cúl Camps on-pack competition. Kellogg, now in its ninth year sponsoring the Kellogg’s GAA Cúl Camps, has launched the on-pack promotion for clubs across the country with […]
Small number of sponsors plan to end deals
Only seven per cent of Irish sport sponsors would consider dropping out of current deals due to Covid-19 impacts, even though one in four rights holders fear losing a partner as a result of the pandemic, a report by the Onside sponsorship agency indicates. Lives streaming is increasingly seen as a opportunity for 60 per […]
Aviva marks a decade as stadium sponsor
Insurance company Aviva is marking the 10-year anniversary of the official opening of the Aviva Stadium on Lansdowne Road. Since its rebuild, the 51,700-seater stadium has played host to 7.2 million fans at rugby, football, concerts, community and cultural events. Since 2010, the stadium has hosted 88 rugby matches, 90 football matches and 14 concerts. […]
Energia AIL awards to be streamed live
With the Covid-19 lockdown, the 2019/20 Energia All Ireland League season ended in March. The season may not have been completed but the players, clubs, volunteers and fans aim to celebrate what was an exciting few months of domestic rugby. For the first time in history, this year’s annual Energia All Ireland League Rugby Awards […]
Boots in new meds tie-up with FAI
Recognising that social isolation poses challenges for people and that a little bit of kindness can go a long way, Boots Ireland is working with the Football Association of Ireland (FAI) to have medicines delivered to vulnerable patients all over the country. Boots and the FAI currently have a three-year sponsorship with the Republic of […]
Aviva pays tribute to healthcare workers
Aviva Insurance has hired Dublin poet Stephen James Smith to deliver a video tribute to all frontline healthcare workers. The spoken wordsmith penned a piece capturing a message of gratitude to the Health Service Executive (HSE) while the Aviva Stadium on Lansdowne Road was lit up in the HSE’s corporate colours of green and red. […]
Lisney sponsors Railway Union hockey club
Lisney has signed up as the title sponsor of Railway Union Hockey Club (RUHC) for the 2020 and 2021 seasons. Founded in 1904 in Sandymount, Dublin 4, RUHC fields five women’s teams, five men’s teams, two veteran teams and a thriving junior section, it caters for all ages and all levels of ability from social […]
Kingspan backs para athlete Donnacha McCarthy
Cavan insulation company Kingspan is to sponsor para athlete Donnacha McCarthy as he aims to qualify for the 2020 Tokyo Paralympic Games. McCarthy, who is blind and competes in para-triathlons, is aiming to become just the second Irish para-triathlete to compete in the Paralympic Games. He has competed in para-triathlons since 2017. In that sort […]
Three to end its FAI sponsorship
Three Ireland will not be renewing its sponsorship of the Football Association of Ireland (FAI) when its current 10-year deal ends next year. In a statement, the mobile operator, which invested tens of millions in Ireland’s football body, says it now plans to focus its sponsorship investment on music events once the current deal expires […]
Munster Rugby’s Lynch made FIS director
The Federation of Irish Sport (FIS) has appointed Munster Rugby’s head of enterprise Enda Lynch as an independent director. FIS is the representative organisation for the National Governing Bodies of Sport (NGBs) and Local Sports Partnerships (LSPs) in Ireland. The federation’s membership comprises over 100 NGBs and LSPs from throughout the country. The announcement was […]
