Irish lovers of old-style fish ‘n’ chips are in for a special treat today as members of the Irish Traditional Italian Chippers Association (ITICA) around the country mark the second annual National Fish & Chips Day with a half price ‘one and one’. ITICA reported that over 180,000 people visited their local chipper this day last year.
Chippers used up 65,000 pounds of fish and 360,000 pounds of potatoes. Some chip shops had to close early as they ran out of stock. Currently with about 200 members, ITICA was set up to promote the traditional values of the Irish Italian chipper community with assurances of providing high quality foods and service.
Models Georgia Salpa and Michelle McGrath tucking in to some fish and chip takeaways
Names like Borza, Cafolla, Cervi, Forte, Morelli and Rocca have become a valued part of Irish communities. The culture was started by Italians who arrived in Ireland in the 1880s from the villages in Val Di Comino in southern Italy. First Advertising handle the ITICA account with public relations by PR Wise.
For a blog on the TG4 documentary Chippers click on http://italish.blogspot.com/2011/01/chippers.html