Leinster Rugby has extended its ties with Life Style Sports (LSS) which sees the Irish sports shop chain continue as the club’s official retail partner. Leinster recently completed a historic double by winning the Heineken Champions Cup and the Guinness PRO14. The two parties have worked together since 2013 and the new deal is for another further five years.
The club has also signed an exclusive retailer agreement with the Irish-owned sports retailer from the start of the 2018/19 season. It will see LSS acquiring the global rights to retail licensed Leinster match and training apparel and accessories. The announcement follows the news last month that Adidas will be the team’s kit supplier for the next five years.
LSS has 24 stores across Leinster, with outlets in each of the 12 counties.
Pictured above are Mark Stafford, LSS with Leinster players Sean O’Brien, Jonathan Sexton, Tadhg Furlong and Mick Dawson, CEO, Leinster Rugby – ©INPHO
