Marty Whelan promotes medical bills message

Lyric FM presenter and the voice in Tesco ads Marty Whelan is fronting a new national radio campaign targeting families struggling with medical bills by telling people that cash plans provide cash back for everyday medical expenses in ads for Ennis-based cash plan provider, HSF Health Plan.
HSF Health Plan marketing manager Lee Andre said that calls have doubled since the campaign began. Now 60 years in business, the company’s first foray into media advertising includes spots on RTE Radio 1, 2FM and Today FM. The radio spots will continue to air into November.