RTE sports panel show Second Captains Live is to be sponsored by Snickers as Mars Ireland launches its new hazelnut flavoured snack bar. The autumn series of six shows runs from September to November on RTE2 and video on demand (VOD) with bespoke stings. Snickers’ famous combination of peanuts, caramel and nougat now contains hazelnuts.
The Snickers ‘Diva’ football ads with Joan Collins have proved popular.
Produced and presented by Eoin McDevitt, Ken Early, Ciarán Murphy, Simon Hick and Mark Horgan, Second Captains Live is a topical sports and entertainment show bringing sporting news and analysis to Irish audiences. Early, McDevitt and Murphy are pictured at a photocall with Jane Chmara, marketing manager, Mars Ireland.