While this pandemic is bad and unprecedented for most of us, it pales in comparison to what our ancestors had to endure. In his book, Enlightenment Now: The Case for Reason, Science, Humanism and Progress, Harvard psychologist Dr Steven Pinker makes the case, supported by data, that the world is much better now than at […]
Archive2020
Kiely to leave Virgin Media Television
Virgin Media Television (VMTV) managing director Pat Kiely is to leave the business in July, the broadcaster has confirmed in a media statement. Kiely has been with the broadcaster, formerly TV3, for 22 years. Previously commercial director, he replaced David McRedmond, now An Post CEO, following Virgin’s acquisition of the broadcaster in 2015. He planned […]
PML Group plans for greater OOH ads
PML Group marketing director Colum Harmon reports on the implications of the Covid-19 pandemic for out of home (OOH) in Ireland, both short term and further into the future Committing thoughts to paper at this time is no doubt a dubious endeavour but as this ever-evolving crisis plays out, it strikes me that at least […]
Core study says virus crisis will run into 2021
A survey by Core shows that that 70 per cent of Irish people believe that the Covid-19 outbreak will last beyond September and into spring 2021. The research results comes four weeks since the closure of schools and offers insight into how people are coping during the public health emergency and their thoughts on how […]
Huskies and Nissan get behind frontline
In the Company of Huskies and agency client Nissan Ireland are collaborating to develop the Nissan Active Challenge. The online initiative aims to keep families active while raising funds for the Feed the Heroes campaign to support frontline workers with essential and nutritious meals during the current Covid-19 coronavirus crisis. Former footballer Niall Quinn, Republic […]
IAB reports major drop in ad spend
Almost 70 per cent of members of the Internet Advertising Bureau (IAB) have seen a significant decrease in revenue since the Covid-19 restrictions began, with 29 per cent reporting a moderate drop and just two per cent moderate growth. The survey’s topline results show 82 per cent of IAB members have cut back on salaries […]
Sky’s Gangs of London fast and very furious
Gangs of London is an action drama which tells the story of how Britain’s capital was torn apart by the power struggles of the international gangs that control it and the sudden power vacuum created when the ruthless boss of London’s most powerful crime family is assassinated. For 20 years, Finn Wallace (Colm Meaney) was […]
Virgin to screen Mick McCarthy weekend
A weekend of football highlights kicks off on Thursday night at 10pm on Virgin Media Two with Mick: The 2nd Coming, a special programme charting Mick McCarthy’s move from the Virgin Media TV pundit’s chair to replacing Martin O’Neill in the Republic of Ireland hot-seat in November 2018 and leading Ireland to the Euro 2020 […]
Cunningham voices radio ads for Simon
BBDO Dublin created the latest appeal for the Simon Community which shows how the changes brought about by the Covid-19 coronavirus crisis into our daily lives are toughest on the most vulnerable members of society. The pro-bono campaign includes press, digital and social, with radio spots voiced by Game of Thrones star Liam Cunningham. The […]
IAPI names six finalists for FFF coaching bursary
Six finalists have been selected for the Institute of Advertising Practitioners in Ireland (IAPI) Female Futures Fund (FFF) executive coaching bursary. The bursary is an attempt by IAPI to improve the gender balance by honouring women candidates considered to be of high potential in Ireland’s advertising, media and communications industry. IAPI received 26 submissions for […]
Pieta calls for support in fight against suicide
Electric Ireland and Pieta are launching an urgent appeal for the public to donate at darknessintolight.ie to ensure that Pieta’s essential frontline services can remain in operation and continue to be delivered free of charge. On May 9, over 250,000 people were due to come together worldwide for a walk highlighting the fight against suicide […]
Thinkhouse’s Youth Lab gives Covid-19 insights
Marketing agency Thinkhouse is to reveal daily global insights affecting young people in the wake of the Covid-19 pandemic. The 2020 edition of Youth Culture Uncovered sees the agency collaborate with young people across the world to uncover insights and trends affecting the lives of youths during the crisis, with daily updates on Instagram. The […]
Ogilvy works remotely to bring SIRO up close
Ogilvy has created a national brand awareness campaign for SIRO, the nation’s fibre broadband network built on the ESB infrastructure. At a time when access to high-speed broadband has never been more critical to Irish consumers, SIRO’s mission of bringing 100 per cent fibre broadband to homes and businesses throughout Ireland feels hugely relevant. The […]
