ArchiveAugust, 2023

Bank of Ireland appoints Folk

Following a competitive pitch process involving four agencies, Folk Wunderman Thompson have been appointed by Bank of Ireland as their lead creative agency. In a statement issued by the bank, it was stated that a “newly built interdisciplinary team, TheBankCollective” by WPP, of which Folk is a member, will provide client service. The other three […]

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Kent and O’Shea join MotY judges

Two leading Irish marketers have joined the judging panel for this year’s Marketer of the Year award competition honouring Ireland’s foremost marketing talent. The two new judges are Kevin Kent, head of marketing, Laya Healthcare and Ruth O’Shea, director and head of marketing and communications at Grant Thornton. Kent and O’Shea join last year’s award […]

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