JWT Folk helps An Post deliver homeless service

An Post has launched Address Point, a new postal address and letter collection service to help people who are homeless or living in temporary accommodation to avail of vital services. Working with homeless charities and service providers, the facility uses an online tool to generate personal addresses, with mail collection points at local post offices.

An Post partnered with its agency JWT Folk in developing the initiative.

Enda Kelly, joint managing director, JWT Folk, said Ireland’s homelessness issue has never been worse,  with 10,000 people now without a home around the country. Someone without a home has no personal, secure address and without it, it often means great difficulty in getting communications, jobs, education, health services and – ironically – even housing.

Debbie Byrne, managing director, An Post Retail, said that as an Irish company with top expertise and a deeply-connected, community-conscious body of staff, An Post’s purpose is to be a force for good, wherever we can. The input of many people, t least JWT Folk, helped bring Address Point from a good idea to an easily accessible, practical service.

A video to illustrate Address Point can be viewed here



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