Following the Institute of Advertising Practitioners in Ireland’s annual general meeting, IAPI has appointed four new agency members to its board. David Quinn, director and founder of Bloom; Maura Ashe, managing partner, UM Ireland (IPG Mediabrands) and Stephen Rogers, creative director, Droga5 Dublin have joined the IAPI board. Jenna Greene, effectiveness director, Omnicom Media Group, […]
Adland RSS feed for this section
ICAD concludes Upstarts with showcase event
The Upstarts programme devised by the Institute of Creative Advertising & Design (ICAD) to nurture and promote Ireland’s next generation of creative talent in advertising and design with the help of agencies and studios from adland concluded with an event showcasing the work of 22 participants. Over the past months, the emerging talents have collaborated closely […]
Chris Cashen to head strategy at WPP’s GroupM
Chris Cashen has been promoted to head of strategy at WPP’s GroupM Ireland. As part of a wider review, Cashen, who was formerly managing partner of Mindshare, will now be responsible for strategic delivery and leadership across all the agency brands – Mindshare, Wavemaker, EssenceMediacom and Invention. As part of his new role, he will […]
IAPI issues new charter for media agencies
The Institute of Advertising Practitioners in Ireland (IAPI) has launched a new charter for selecting media agencies. The introduction was made with support from a working group of member agencies, leading Irish marketers and pitch consultants. It follows on from the institute’s similar charter for creative agency selection. The charter provide brands and agencies with […]
Adland unites for sustainability drive
Ten agencies have come together to devise Ireland’s first national alternative Black Friday campaign challenging high-consumption culture. Titled ‘Less Buying, More Being’, the ads encourage Irish consumers to support sustainability. The creative campaign was developed through the Good Life 2030 Ireland project by over 40 professionals in Bonfire, Core, Droga5, Folk VML, Havas, Publicis, The Public […]
IAPI adds Goldsmith and Carey to executive team
The Institute of Advertising Practitioners in Ireland (IAPI) has added two new members to its executive team. Kate Goldsmith (right) joins as awards and performance director and Sophie Carey as communications and project manager. Goldsmith’s newly-created role will span the overall planning, creation and delivery of IAPI awards programmes, membership growth and initiatives, including the […]
JCDecaux adds two new Digi48s screens
JCDecaux has expanded its digital out of home (DOOH) footprint by adding two new Digi48s in prime Dublin locations. The new screens bring the company’s DOOH universe to over 300 screens. The newly converted Digi48s are located in high-traffic areas in Milltown, Dublin 6 and Clonliffe Road, Dublin 3, maximising exposure to large audiences on […]
Boys+Girls shares SuperValu’s Christmas cheer
Boys+Girls has launched SuperValu’s festive campaign, celebrating magical moments that make an Irish Christmas special. The campaign features three commercials highlighting how SuperValu’s Signature Tastes food products and everyday real savings products help create festive magic in Irish homes. The ads see the return of the SuperValu family that have become familiar faces on TV […]
Aisling O’Sullivan Starcom’s new deputy MD
Core has announced that Aisling O’Sullivan has been made deputy managing director of Starcom. She has been with the agency since 2016, worked as business director for two years and served as a board director for over five years. With over 14 years experience in marketing and media, she previously worked in digital planning, buying […]
Saoirse Ronan fronts ISPCC Christmas ad
When Christmas dreams turn to Christmas nightmares for many children in Ireland, Childline can be their only lifeline. This is the stark message from the ISPCC children’s charity in their Christmas appeal. Voiced by Academy Award nominee Saoirse Ronan, ‘Once I Was That Child’ is a powerful piece that shocks the listener into hearing that […]
Tenth Man rolls out Champion’s Bare Essentials
International creative agency The Tenth Man has developed a winter campaign for fashion brand Champion called ‘Bare Essentials’. The European message redefines what it means to be protected from the elements, using a visual narrative that strips back the unnecessary to reveal what truly matters. Models appear exposed yet shielded by Champion’s winter outerwear, showing […]
Guinness shows can-do in reviving Anticipation
Guinness is urging more people to experience drinking stout at home with its new ‘Dancing Can’ campaign, a nod to the classic ‘Anticipation’ ad showing Irish actor Joe McKinney dancing around a pint. The new campaign highlights the ritual and playful anticipation of pouring a pint of stout at home with Guinness Nitrosurge. Created by […]
TG4 billboard builds on crime drama
TG4 recreated a crime scene for the roll out of a new tease-and-reveal billboard on Eglington Road in Donnybrook to promote its new Irish language drama Crá which the Irish language television station co-commissioned with BBC Northern Ireland. The special used lightweight replica soil, grass and crime scene props. The campaign was created by The […]
