The Institute of Creative Advertising & Design (ICAD) has become the latest victim of the Covid-19 coronavirus crisis with the news that the annual awards show is postponed until next year, with the institute instead hosting a special exhibition event in November. However, work created in 2020 can be entered for next year’s show for […]
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Lidl fastest-growing retailer in recent months
The latest figures from Kantar show take home grocery sales in Ireland increased by 17.2 per cent in the 12 weeks to April 19 as shoppers adjusted to life under lockdown. The new figures show that while grocery sales are strong, retailers will have felt the effects of social distancing restrictions on food on the […]
Normal People puts Ireland on the map
The stunning scenery around Sligo’s coastline and Ben Bulben and historic locations in Dublin such as the Trinity College campus are wowing viewers across Britain and the United States with the TV adaptation of Sally Rooney’s bestselling novel Normal People currently entertaining audiences on BBC and on the online streaming platform Hulu in the US. […]
Are you a workaholic, daydreamer or recluse?
Which type of remote worker are you? Research by recruiter Robert Walters points to three types of personalities that have emerged from the new period of remote working since the outbreak of the Covid-19 pandemic. The first personality type works compulsively or over the hours required and at the cost of their sleep, family time […]
Reach shines a May Day mirror on home office
It’s National Workplace Wellbeing Day in Ireland today and Irish Mirror publisher Reach has marked the occasion with a full page in today’s paper celebrating the staff behind its newsbrands. National Workplace Wellbeing Day is a campaign by Irish Business & Employers Confederation (IBEC) to promote staff physical and mental health. As many people juggle […]
Health and jobs concern Irish parents most
A survey of almost 2,400 parents in Ireland shows that 62 per cent are concerned about the long-term economic challenges to employment, with four in 10 of working families concerned about their income and job security – understandable as 43 per cent have seen a reduction in their household income as a direct result of […]
Stokes and Perrin new hires at Boys+Girls
Creative agency Boys+Girls has announced two new appointments. Jessica Stokes (top left) joins as senior account manager to work on the Ulster Bank account, while art director Zoe Perrin will work across various agency accounts. Boys+Girls recently unveiled its new entertainment approach to create ground-breaking work […]
Fitzmaurice and Markey win IAPI bursaries
Eimear Fitzmaurice, strategy director, JWT Folk and Ciara Markey, business director, Mediaworks are the two winners of the Institute of Advertising Practitioners in Ireland (IAPI) Female Futures Fund (FFF) executive coaching bursary. The bursary is an IAPI initiative to improve the gender balance by honouring women candidates considered to be of high potential in Ireland’s […]
Expert bucks trend with new TV ad
In an environment where even big brands are slashing ad budgets, first time TV advertiser Expert Electrical has turned around a live-action TV ad in just days. Under Covid-19 rules, Expert, which represents 67 owner-operated retailers across Ireland, is operating online and phone deliveries, a message it has been keen to share with consumers. The […]
Core says most people want 2km limit extended
People are preparing themselves to adapt to a new approach in every aspect of life and with that in mind, Core Research has asked the public to suggest when they would be comfortable with specific areas of life re-opening. When asking, we added that each restriction lift or adaptation would continue to adhere to physical […]
HSE Covid-19 ads top BrandShout list
The Government’s HSE Covid-19 campaign devised by TBWA\Dublin and Core topped the BrandShout list of most recalled ads by Irish consumers in April, the latest research conducted by Ipsos MRBI for Marketing.ie indicates. The Covid-19 ads, which have been running across all media since the virus outbreak, moved up 18 league places in a month. […]
ASAI complaints up by 10 per cent
A total of 1,858 written complaints about 1,360 ads were received from members of the public by the Advertising Standards Authority for Ireland (ASAI) last year, the body’s 2019 annual report shows. It represents a 10 per cent rise on the number of complaints received in 2018, while the number of campaigns complained about were […]
Energia AIL awards to be streamed live
With the Covid-19 lockdown, the 2019/20 Energia All Ireland League season ended in March. The season may not have been completed but the players, clubs, volunteers and fans aim to celebrate what was an exciting few months of domestic rugby. For the first time in history, this year’s annual Energia All Ireland League Rugby Awards […]
