Opel Ireland will sponsor Today with Claire Byrne in a year-long deal for an undisclosed sum. The morning weekday current affairs show covers the day’s news stories, analysis and features. The deal comprises 6 x 10” sponsor stings a day and seven credited promos across the station’s weekly schedule per week, homepage and podcast sponsorship. […]
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Hidden Hearing sponsors Sarah McInerney show
Hidden Hearing is to sponsor the current series of the Today with Sarah McInerney current affairs show on RTÉ Radio 1 until the end of the summer. The Sunday Times columnist has hosted the show since Seán O’Rourke stepped down from the role last month. McInerney’s presentation style has been described as “forensic, relentless and […]
Vodafone sponsors Newstalk’s Future of Work
Vodafone is the sponsor of Newstalk’s podcast-first series Future of Work. As Covid-19 has pushed Ireland towards new ways of working, hosts Jess Kelly (above) and Gavin McLoughlin discuss what the future of work looks like along with chosen experts. With many people recently made jobless, the series focuses on the jobs market, upskilling and […]
Maxol sponsors 2FM’s traffic and travel news
RTÉ 2FM’s weekday traffic and travel bulletins are now sponsored by Maxol in a deal brokered by Mediaworks and Core Sponsorship. The year-long deal features 10 x credited stings every weekday. Stings will air on 2FM Breakfast with Doireann and Eoghan (6.30am – 9am) and on Jenny Greene on 2FM (3pm-6pm) and Game On (6pm-6:30pm). […]
Christmas FM raises €412k for Barretstown kids
Christmas FM raised €412,021 for the Barretstown charity for seriously ill children. The station, which was sponsored by Cadbury, Coca-Cola and An Post, had a goal of €250,000 to allow Barretstown to ‘press play’ on over 850 days of life-changing programmes. However, they can now ‘press play’ on over 1,400 days at Barretstown Castle in […]
John West steps out with Dr Ciara Kelly
Newstalk is partnering with canned fish brand John West as the first sponsor of Dr Ciara Kelly’s ‘100 Days of Walking’. Over the last three years, the initiative has seen people sharing their posts of walks and hikes online using hashtag #100DaysofWalking, some from as far away as Japan and New Zealand. This year’s series […]
Frank and Honest for Zamparelli’s 2FM show
RTÉ Media Sales has signed up Frank and Honest coffee as the sponsor of Jennifer Zamparelli on 2FM. The sponsorship of the three-hour morning programme, which airs weekdays from 9am – 12pm, started this week and runs for a year. The value of the sponsorship was not disclosed by either RTÉ or Musgrave, owner of the Frank […]
Communicorp backs Guaranteed Irish jobs push
Guaranteed Irish has agreed a new partnership deal with Communicorp Media aimed at supporting Irish jobs. Irish consumers are called on to support businesses in their locality in a bid to safeguard jobs among growing economic uncertainty in Ireland with Brexit looming. The Guaranteed Irish ad series features a number of well-known Irish companies. Among […]
McDonald’s sponsors new 2fm breakfast show
RTÉ Media Sales has announced McDonald’s as sponsor of RTÉ 2fm’s Breakfast with Doireann & Eoghan. The new breakfast show airs weekdays from 6am to 9am. Brokered by Core Sponsorship, the year-long deal includes 50 x 10-second stings a week, 31 sponsorship spots across the station’s schedule and a podcast and homepage tie-in. The value of the […]
Just Eat sponsors 2FM’s new Jenny Greene Show
Food ordering and delivery app Just Eat has been announced as the official sponsor of the all-new Jenny Greene Show which broadcasts weekdays from 3pm to 6pm on RTÉ 2FM. The show is a mix of music, celebrity interviews and listener competitions. Now live, the year-long sponsorship deal includes 50 x 10’ sponsored stings per […]
Bank of Ireland backs Newstalk business show
Newstalk has announced Bank of Ireland as the new sponsor of the talk station’s flagship weekend business show, Down to Business, for a year. Hosted by Insomnia co-founder Bobby Kerr, the show focuses on Irish business. Kerr talks to entrepreneurs and risk takers, to get their insights into the opportunities and challenges they face and […]
SuperValu sponsors Today FM’s Dermot & Dave
SuperValu has signed up as the new sponsor of the Dermot & Dave Show which airs mid-morning weekdays on Today FM. The deal, brokered between SuperValu owner Musgrave, Media Central and Core Sponsorship, sees the supermarket chain’s online shopping promoted through stings, promotions and cross station digital display for the next year. The show’s previous […]
PwC backs Wall’s business show on Newstalk
Newstalk has announced PwC as sponsor of Vincent Wall’s new Taking Stock business programme. The show, which is part of the Communicorp broadcaster’s new weekend schedule, takes a global view of the big business stories and trends affecting the global economy. The sponsorship deal, brokered by Core Sponsorship, is set for a 12-month period. Taking […]
