Penneys signs up to gift card scheme

10/11/2016 NO REPRO FEE Pictured is Michael Dawson, CEO of One4all Gift Cards, with top model Thalia Heffernan at the official announcement that Irish retailer Penneys is the latest brand to join One4all, Ireland's leading Gift Card company. The partnership means that shoppers can now redeem their One4all Gift Cards in Penneys stores nationwide. One4all Gift Cards is the market-leading, multi-retailer gift card and is currently accepted in store and online at over 8,000 stores nationwide. For more information, visit Photograph: Leon Farrell / Photocall Ireland

One4all has signed up Penneys stores to its gift card scheme. The partnership is the first of its kind for the retailer and means that shoppers can now redeem the cards in 36 Pennys stores nationwide. Launched in Dublin in 1969, Primark-owned Penneys stocks clothes for youngsters, women and men, homeware, accessories, beauty products and confectionery.

Penneys’ slogan is ‘Amazing fashion, amazing prices’.

Up to now, Penneys did not offer any facilities for redeeming gift cards. The One4all gift card is accepted at over 8,000 outlets nationwide. The card is issued by GVS Prepaid, a subsidiary of TSC Ventures, which, in turn, is part of An Post. Primark operates 320 stores in 11 countries. Its first US store opened last year and it launched its first store in Italy in April this year.



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