Press ad shortlists announced


The winners of the National Newspapers of Ireland (NNI) Press Ad of the Year awards will be announced at a dinner in the Mansion House in Dublin next Wednesday. This year the NNI will present awards in three new media and advertising categories for the first time – press agency of the year, advertiser of the year and agency planner of the year. Sunday Independent journalist Brendan O’Connor (pictured above) will be the MC.

The advertiser shortlist comprises Audi, eMobile/Eircom, National Lottery, Renault, Sky, SuperValu/Musgraves and Three. There are seven contenders for press agency of the year, namely Carat, Initiative,MediaCom, Mediaworks, MediaVest, Mindshare and Vizeum. The planner shortlist is made up of Darren Bracken, Mindshare; Susan Daly, OMD; Martin Kelly, Initiative; Olivia Murphy, Starcom and Keith Wallace, Mindshare.

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