Archive2011

Former ad agency receptionist’s brain injury case settled

A High Court action taken by the husband of a once “bubbly and vivacious” advertising agency receptionist in which it was claimed she suffered brain damage allegedly as a result of a hospital procedure performed shortly after she returned from her honeymoon in June 2005 has been settled without disclosure. Avril Doyle, 46, sued through […]

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Moore to speak about creativity

In the second of its Energiser series of industry talks, IAPI will host a breakfast session with Leo Moore, planning director, Irish International, in its offices at 8am on Wednesday, May 18. Moore will address the subject of ‘What is the role of the creative brief in the new world of marketing communications?’. Moore was […]

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Fanagan to join Red C

Carol Fanagan is to join Red C Marketing Research from Millward Brown IMS where she was deputy managing director. Apart from a brief spell with Eircell (Vodafone), Fanagan has worked with the IMS group for 23 years, 13 of which were spent in Irish Marketing Surveys and ten years in its sister firm, Lansdowne Market […]

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CBS pods take to Dundrum

CBS Outdoor has launched new digital signage in Dundrum Town Centre. The digital pod poster is unique to the south county Dublin shopping centre. A proprietary aluminium chassis houses the specialised media hardware which is cloaked within a special glass reinforced plastic shell. It is said to be the first time this type of pod […]

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Setanta to show Copa America

Setanta Sports will show 26 live and exclusive games from this summer’s Copa America tournament in Argentina and has announced a package for advertisers. Rated as one of the world’s most popular sporting events, July’s tournament is due to feature some of the best soccer talent on the planet. Barcelona’s Lionel Messi and Manchester United striker Javier […]

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Kelly steps down as US envoy

Former journalist and PR executive Declan Kelly has resigned as US Secretary of State Hillary Clinton’s special economic envoy to Northern Ireland to pursue commercial interests after almost two years in the job. Kelly worked alongside Invest NI and senior politicians in Belfast to bring US investment to the North. Tributes were paid to him […]

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Wrong royal title in Failte Ireland ads

Fáilte Ireland has admitted it used “the wrong tapes” for radio ads to promote this month’s State visit by British monarch Queen Elizabeth II. The ads that went to air accidentally downgraded the Queen to princess by referring to her as “Her Royal Highness (HRH)” instead of “Her Majesty (HM)”, The Irish Times reports. The […]

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Most Pakistanis believe bin Laden was not killed

Where is Osama bin Laden? If you’re reading this in the Western hemisphere, then your first guess is probably the bottom of the Indian Ocean. But if you’re in Pakistan, where the self-avowed leader of al Qaeda was tracked down last week and killed in a fire-fight with US Special Forces, then you might think […]

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TV panels under review

TAM Ireland and Nielsen TAM have commissioned independent research company RSMB to review proposed changes to the panel controls and viewing trends among younger adult audiences. Panel controls are reviewed on an ongoing basis to ensure that the panel accurately reflects the make up of TV homes in the Republic. Aidan Dunne, chairman, TAM Ireland, […]

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BAI revises complaints procedures

The Broadcasting Authority of Ireland (BAI) has introduced changes to how the public makes complaints about Irish radio and TV shows. From now on, all complaints about programming and commercial communications, including advertising, sponsorship and product placement, must first be made to the broadcaster. The changes have been introduced in the context of Section 47 […]

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Pay sports list to remain

The list of sporting events available exclusively on pay TV to viewers in Ireland is to stay the same following the Cabinet’s approval of a decision by the Minister for Communications Pat Rabbitte not to extend the current list of major national and international sports events designated for live free-to-air broadcast. Former communications minister Eamon […]

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Knight for TV3 product placement seminar

The TV executive involved in negotiating the UK’s first paid-for product placement deal will address Ireland’s first seminar on product placement in the Aviva Stadium next Thursday. TV3 has invited Gary Knight, ITV’s branded entertainment and digital sales director, to address guests at the morning forum. Also speaking will be Danny Townsend of Repucom International […]

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Award for top DIT student

A new award to recognise the achievements of a graduate student from the DIT advertising and digital postgraduate programme has been launched by the college with IAPI backing. The IAPI One to Watch award will honour a graduate’s professional standards, creativity and innovation in marketing communications. The first winner will be chosen from last year’s […]

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