Fáilte Ireland is in talks with agencies about its creative advertising and media buying services. The State body, which promotes Discover Ireland staycations – as distinct from Tourism Ireland, which promotes island of Ireland holidays to overseas visitors – currently uses DDFH&B and PHD. Among those pitching for the media are Starcom and MediaCom. At […]
ArchiveMay, 2015
Win tickets for The Frames concert
Marketing.ie and RTE 2fm is offering you the opportunity to win two tickets to The Frames concert at The Marquee in Cork on Saturday, July 11th 2015. For your chance to win, just correctly answer the following question: What was the movie in which Glen Hansard starred as a Dublin busker? Answers should be emailed […]
PR man and broadcaster Bill O’Herlihy dies
PR consultant and broadcaster Bill O’Herlihy has died peacefully at home at the age of 76. He started his career in the Cork Examiner newsroom and reported on sport. He later joined Radio Eireann and worked in RTE current affairs on the Seven Days programme with Ted Nealon. When he was dropped from the programme in 1972, he […]
Tourism Ireland targets LGBT community
Tourism Ireland is rolling out a campaign targeting the lesbian, gay, bisexual and transgender (LGBT) community for weddings and honeymoons in Ireland. Following the ‘yes’ vote in the same sex marriage referendum, the campaign runs in nine markets – including Britain, North America, the Nordic countries, Australia, France, Spain, Italy and Germany. ‘Ireland Says I Do’ […]
20 Questions… Tara Flynn, actor and comedian
20 Questions… Tara Flynn, actor and comedian Tara Flynn has done stand up for many years and is a regular voiceover artist in ads. She’s a core member of Dublin Comedy Improv. Her TV roles include Irish Pictorial Weekly, Moone Boy and Stewart Lee’s Comedy Vehicle. She’s the author of You’re Grand: the Irishwoman’s Secret […]
INM runs Indo/FT offer in Dublin
Independent News & Media (INM) is running a promotion in Dublin whereby on every Saturday in May and June consumers can buy the Irish Independent and Financial Times (FT) for a combined price of €4.50 – a €1.30 saving. The promotion is run in around 100 newsagents. Geoff Lyons, marketing director, INM, says feedback from […]
AdGrad students take to streets in job hunt
Students completing their masters in advertising at DIT Aungier Street college are taking their artwork to the streets of Dublin as part of their end of year project. To draw public interest, the students are taking an upfront approach in their quest for a career in advertising. The AdGrad 28 are presenting themselves as “wanted”. […]
Three times more press coverage for Yes side
Ireland’s national newspapers carried three times more Yes articles than No articles about the same-sex marriage referendum in the three weeks up to May 20. The finding is based on independently commissioned research by PR and public affairs agency MKC Communications and carried out by media monitoring company, Newsaccess. A detailed analysis of coverage of the […]
Banim new marketing boss at RaboDirect
Gail Banim has joined RaboDirect as head of marketing in place of Martin O’Leary, who has taken on a similar role at Realex Payments. Banim will be responsible for developing the online savings bank’s strategy in Ireland. She joins from Betdaq sports betting exchange, where she was brand manager and, more recently, marketing manager. She […]
Irish International wins IDA Ireland
Irish International has won the creative work for the State-sponsored inward promotion agency the Industrial Development Authority, more widely known as IDA Ireland. For over 50 years, the IDA has been charged with attracting foreign direct investment to Ireland and in that time has helped over 1,150 overseas clients set up operations in Ireland. Previously with […]
Boys and Girls renamed for Referendum
With the referendum on marriage equality, ad agency Boys and Girls is showing its support for the Yes campaign by changing its name. During the month of May and until all votes are cast on Friday, anyone visiting the agency’s website www.boysandgirls.ie are greeted with a blue Boys and Boys or pink Girls and Girls button […]
Thinkhouse adds Hunky Dory’s snacks
Youth PR agency Thinkhouse has added Largo Foods crisp brand Hunky Dory’s. Working alongside Largo Food’s marketing team, the agency run by Jane McDaid, pictured left, will create and execute communications for Hunky Dory’s. The crinkle cut crisp brand is no stranger to controversy having crossed swords with the IRFU over its ads. With offices in […]
Monahan Newstalk’s new programme boss
Patricia Monahan has been appointed as programme director at Newstalk 106-108 FM. Deputising for Newstalk’s editor in chief, Garrett Harte, Monahan is now responsible for day to day programming management, implementing the station’s content strategy and identifying and training new talent. She is also in charge of developing programming to maximise JNLR and commercial growth […]