Car servicing company Advance Pitstop has been rebranded as BestDrive by Continental. The name change forms a €2.5 million investment in the Irish business by parent company Continental AG. The rebrand will see an upgrade to customer facilities available in the 29 branches across Ireland, as the company positions itself for expansion and market growth. […]
Archive2019
20 Questions with Jane Gregory, Ogilvy
Jane Gregory is managing director of Ogilvy Dublin. She began her advertising career at McConnells before moving to the US in 2005. There she joined BBDO Atlanta where she successfully pitched for the Georgia Lottery business – the fifth largest in the US. After seven years at BBDO, she was recruited to work as VP […]
Smash to tackle adland’s mental health issues
The Institute of Advertising Practitioners in Ireland (IAPI) and The Advertising Benevolent Society (TABS) have launched the first wellbeing programme of its kind for the advertising industry in Ireland. The programme, called Smash, will provide a variety of mental health supports and practical services, exclusively to IAPI’s two thousand members. TABS traditionally supported marketers through […]
Visitor centres to see 10 per cent drop
While last year was a record year for Irish tourism with the 22.6 million visitors to key attractions in Ireland contributing €489m in revenues to the Irish economy, this year is due to experience a 10 per cent fall in revenue, the chairman of the Association of Visitor Experiences and Attractions (AVEA) Paul Carty (above) […]
Today FM rolls out new weekend voices
Today FM has a new line up of voices to its weekend schedule. Broadcaster and sports personality Anna Geary will join Declan Pierce to co-host a new show called Pumped up Kicks (Saturdays, 2-6pm) as from this Saturday. The show will bring listeners the most up-to-date sports results from home and abroad, with player and […]
The Public House to handle INM creative
Independent News & Media (INM) has appointed The Public House to handle its creative advertising after a three-way pitch. The agency will work on the the Irish Independent, Sunday Independent and independent.ie. The remit for the agency includes brand strategy, positioning and communications with the roll out of a campaign later this year. Based near […]
Mirror Media now trades as Reach
Mirror Media, publisher of the Irish Mirror, Dublin Live, RSVP Magazine and Cork Beo, has formally changed its name to Reach in Ireland. The publisher’s UK parent company rebranded to Reach in May last year after acquiring Northern & Shell-owned titles Daily Express, Daily Star and OK! Magazine but the timing was not seen to […]
Staff to head up Core Research
Naomi Staff has been appointed managing director at Core Research. Staff has over 11 years experience in market research, meaning she has great knowledge and insight across a wide range of industries. She also has specific expertise in the finance, alcohol, telecoms and social sectors. Her appointment will be effective from the start of November. […]
Crichton leads rebranded unit at Drury PN
Nicky Crichton heads up the newly-named consumer and digital division at Drury Porter Novelli called Amplify@Drury PN. In a statement, the Omnicom-owned PR agency said the rebrand reflects the company’s current areas of expertise, which include content production, consumer PR, experiential, influencer outreach, digital and social media strategy. The agency has agreed a strategic partnership […]
Pedigree’s playlist to sooth storm-hit pets
As Storm Lorenzo heads for Ireland, BBDO Dublin has picked a Spotify playlist to help soothe pets. When storm warnings hit, all kinds of preparations are made. Mars-owned Pedigree knows that some dogs become very nervous and vulnerable during a storm. They also know that there are some simple practical steps people can take to […]
Lion King Ireland’s top movie earner
Disney’s live-action remake of The Lion King has overtaken Avengers: End Game to become highest-grossing film of 2019 in the Republic of Ireland taking €6.44 million at the box office. The remake has accounted for around one million cinema trips since its release in mid-July. The movie, which split film critics, is now the fourth […]
Pittman to head up Unilever Ireland
Emily Pittman has been appointed by as vice president and general manager for Unilever Ireland. Based in Citywest in Dublin, Pittman will be responsible for growing Unilever’s business in Ireland and will lead the Irish sales and marketing team, reporting to Sebastian Munden, Unilever’s European vice president and the group’s UK and Ireland general manager. […]
An Post Insurance delivers new ads
Following its recent rebrand to An Post Insurance, An Post’s insurer subsidiary has released a new identity and messaging with a national advertising campaign. Over the next five weeks, one new 30-second and two new 20-second TV commercials will air on RTE, TV3, Sky and select VoD channels. Created by JWT Folk, the campaign theme […]
