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TBWA\Dublin adds Bolt production unit

TBWA\Dublin has launched a new in-house production company called Bolt. The studio will offer a range of production services from film and photography to digital content and post-production. The new unit is part of the Omnicom agency’s global network comprising 13 other Bolt studios in cities such as Hong Kong, Sydney and Amsterdam. TBWA\Dublin business director […]

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Public House creates Ukraine ads for Unicef

The Public House have launched a campaign for Unicef Ireland’s Ukraine appeal. The hard-hitting ads examine the current situation for children affected by the Russian invasion with a sound design driven radio spot which sets up the innocent scene of young children ‘playing soldiers’ and violently interrupts them with the real sounds of the weapons […]

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Huskies and GroupM combine to combat racism

GroupM Ireland and In the Company of Huskies have partnered together to develop a through the line campaign for INAR (Irish Network Against Racism). The campaign coincides with Anti-Racism month and is aimed at driving awareness about the iReport.ie app and website, which is a vehicle for people across Ireland to share racist incidents confidentially. […]

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IAPI announces cubs heading for Cannes

The Institute of Advertising Practitioners in Ireland (IAPI) has announced the seven Cannes Young Lions (CYL) teams that have been selected, following a two-round judging process to represent Ireland at what is referred to as the Oscars of advertising: Cannes Lions. CYL is a global creative competition that allows young industry talent to compete against […]

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Bloom creates pizza worship for Just Eat

Bloom created a PR stunt for Just Eat by surprising the winner of the food home delivery brand’s game changer award, Dough Box co-owner Donal Byrne, with an all-singing Gospel group belting out a version of ‘Oh, Happy Day’ outside his pizza shop in Bray. The idea of the stunt was to build awareness of […]

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Boys+Girls paints pictures for Colourtrend

A new ad campaign has been launched for Irish paint brand Colourtrend titled ‘A World of Quality in Every Colour’. Created by Boys+Girls, it is the first major campaign since 2016, when the late Eoghan Nolan’s Brand Artillery devised a series for General Paints voiced by actress Fiona Shaw. The TV campaign debuts this month […]

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Purpose Disruptors to host change debate

A network of advertising and marketing executives addressing climate change issues will host a discussion about the changes happening across the industry and how sustainable practices are being introduced by both agencies and clients. The Purpose Disruptors’ online session is titled ‘How Change Happens – Stories of Positive Change in Irish Adland’. Purpose Disruptors seek […]

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BBDO draws attention to VW’s zero carbon

BBDO Dublin has created a new out of home (OOH) campaign for Volkswagen to promote its all-electric ID.3 and ID.4 models. The billboard located on Dublin’s Macken Street takes the humble pencil to make a statement by creating a hand drawn billboard to highlight the brand’s ‘Way to Zero’ mantra as the motor industry pivots […]

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Neary’s Bad Goose to help challenger brands

Former AFA and Doherty Advertising director Frank Neary has launched Bad Goose. The new creative agency will focus on consumer work, while Mindmap, which Neary founded, will priortise its pharma and medical clients. Neary said Bad Goose will aim for challenger brands, an area of the advertising business in which he has considerable experience. Among […]

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Brill Building scoops IMC grand prix

The Brill Building, the creative agency founded by Roisin Keown, won the grand prix at the IMC European integrated awards for their ‘Shop That Nearly Wasn’t’ campaign for Breakthrough Cancer Research (BCR). The agency qualified for the top prize after it won gold in the cause/charity category and silver in the shopper and experiential/sponsorship category. […]

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Huskies feeds Little Flower’s food message

To raise awareness of Ireland’s food poverty rates, charity Little Flower Penny Dinners hired In the Company of Huskies to show that hunger is an issue that never went away. With Famine Food Bank, Huskies installed a non-functional food bank beside the famous Famine Memorial, where people could donate a plate of food to Little […]

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PP ads dominate at Dublin Airport

Irish racegoers heading to the Cheltenham race meeting this week will find it impossible to avoid the Paddy Power ads dominating Dublin Airport. Actor Colm Meaney, retired jump jockey Ruby Walsh and former footballer-turned-pundit Peter Crouch feature in the ads highlighting the four-day festival with Digital Skyscreen and Blue Lifts formats in T1 and T2. […]

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IAPI rolls out third female support programme

The Institute of Advertising Practitioners in Ireland (IAPI) has launched the third annual Female Futures Fund (FFF) aimed at accelerating women into senior roles and ensuring that adland’s best female talent is retained and promoted by helping them realise their full potential. FFF is part of IAPI’s aim to help close the leadership gender gap […]

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